Weather Live° Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Weather Live°'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Weather Live°.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Weather Live°
App Name : Weather Live°
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Apalon Apps
Publisher : Instagram,Weather Magic,台灣的天氣,AppBox Pro,Weather Radar-weather widget,Facebook
Total creative ads during the time period : 4,675
Duration : 2,389
Popularity : 391,777
Check ASO Keywords of Weather Live°
2. Weather Live°’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Weather Live° in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Weather Live° in the recent period. As of 2021-03-15, among the Weather Live°‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Weather Live°'s the proportion of networks impressions are placed like this:
Messenger's proportion is 31.49%,
Facebook's proportion is 23.45%,
Audience Network's proportion is 23.38%,
Instagram's proportion is 21.68%,
's proportion is .
In the date of 2021-03-15, Weather Live°‘s network with the most ads is Messenger and its proportion is 34.78%.
3. Top 3 Ad Creative Analysis of Weather Live°
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Weather Live°. We can see some advertising trends.
Top 1 Ad Creative of Weather Live°
Ad Details ：
Headline ：Try it for free!
Text ：
Top 2 Ad Creative of Weather Live°
Ad Details ：
Headline ：Try it for free!
Text ：
Top 3 Ad Creative of Weather Live°
Ad Details ：
Headline ：Try it for free!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 290 | 290 | 230 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 224 x 400 | 400 x 400 | 224 x 400 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Ukraine,Brunei,Sint Maarten,Albania,Greenland,Panama,Sierra Leone,Saint Pierre and Miquelon,Chad,Norway,Falkland Islands (Malvinas),Finland,Wallis and Futuna Islands,Bermuda,DR Congo,Curaçao,New Zealand,Palau,Zimbabwe,Luxembourg | Oman,Finland,Norfolk Island,Liechtenstein,Vanuatu,The United States Virgin Islands,Swaziland,Lithuania,Turks and Caicos Islands,Iceland,Saint Lucia,Zimbabwe,Switzerland,Korea,Martinique,Niger,Afghanistan,Egypt,Germany,Gibraltar | Sweden,Iceland,Kosovo,Lithuania,Seychelles,Cameroon,Kiribati,Marshall Is Rep,Bahrian,Bermuda,United Arab Emirates,Jersey,Liberia,Moldavia,Singapore,Saint Barthélemy,Saint Pierre and Miquelon,Malaysia,Korea |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Weather Live° in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Weather Live°'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Weather Live°, you can click the app name below to view related reports, or you can find more info in ASOTools.