Wellstar Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Wellstar's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wellstar.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Wellstar
App Name : Wellstar
Logo：
OS : iOS
Network : Instagram,Facebook,Audience Network
Developer : WellStar Health System
Publisher : Instagram,Facebook,TopBuzz: Notícias,Vídeos, GIFs,开箱模拟器 for 皇室战争,OLX Classifieds,Fotor - Photo Editor&Collage,Un día más culto,MySQL QueryDB Client,GulogGratis
Total creative ads during the time period : 87
Duration : 431
Popularity : 7,908
Check ASO Keywords of Wellstar
2. Wellstar’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Wellstar in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Wellstar in the recent period. As of 2021-03-16, among the Wellstar‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Wellstar's the proportion of networks impressions are placed like this:
Instagram's proportion is 67.21%,
Facebook's proportion is 32.79%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Wellstar‘s network with the most ads is Instagram and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Wellstar
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wellstar. We can see some advertising trends.
Top 1 Ad Creative of Wellstar
Ad Details ：
Headline ：Expert Shoulder Care
Text ：Shoulder surgery is both an art and a science. When it comes to shoulder pain, Wellstar expert Dr. Joseph Burns can help. Call 470-431-4348.
Top 2 Ad Creative of Wellstar
Ad Details ：
Headline ：WellStar
Text ：Feeling yucky? Get back to perky, day or night. Only $49 a visit. Access Doctors Anytime.
Top 3 Ad Creative of Wellstar
Ad Details ：
Headline ：Wellstar: JohnCare
Text ：Using innovative cancer treatment techniques, experts cured John Cashen's lung cancer at Wellstar West Georgia Cancer Center.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 62 | 74 | 38 |
| Popularity | 375 | 226 | 188 |
| Dimensions | 400 x 224 | 501 x 261 | 426 x 240 |
| Creative Type | Video | Image | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 2 | 1 |
| Countries | United States | United States,United Kingdom,Australia,Canada | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Wellstar in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Wellstar's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Wellstar, you can click the app name below to view related reports, or you can find more info in ASOTools.