WGN-TV Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the WGN-TV's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WGN-TV.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of WGN-TV
App Name : WGN-TV
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Tribune Broadcasting Company LLC
Publisher : Facebook,Instagram,SmartNews: Local Breaking News,TopBuzz: Notícias,Vídeos, GIFs,HuffPost - News & Politics,7 Minute Workout,OLX Classifieds
Total creative ads during the time period : 262
Duration : 1,215
Popularity : 46,835
Check ASO Keywords of WGN-TV
2. WGN-TV’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser WGN-TV in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of WGN-TV in the recent period. As of 2021-05-04, among the WGN-TV‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-04, WGN-TV's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Messenger's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-04, WGN-TV‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of WGN-TV
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WGN-TV. We can see some advertising trends.
Top 1 Ad Creative of WGN-TV
Ad Details ：
Headline ：Illinois EPA shuts down Sterigenics
Text ：I know residents and families in DuPage will welcome this news. DuPage officials united together and worked with everyone to get answers and action to address the health threats from Sterigenics. I welcome this action by the Illinois EPA. Thank you to all who listened and took action in Springfield, the courts and Washington. This isn't the end, and the health and safety of DuPage families remains our top priority.
https://wgntv.com/2019/02/15/illinois-epa-shuts-down-sterigenics/
Top 2 Ad Creative of WGN-TV
Ad Details ：
Headline ：Bare Midriff Bandit: Shirtless woman recorded stealing packages from front porch
Text ：EL DORADO HILLS, Calif. - Law enforcement will usually describe what a suspect was seen wearing to get tips from the public, but a package thief in California is getting attention for what she wasn't wearing - a shirt. "Today was actually kind of a cold day," El Dorado County Sheriff's Sergeant Anth...
Top 3 Ad Creative of WGN-TV
Ad Details ：
Headline ：Secret Service Can No Longer Afford To Pay Agents To Protect Trump Family
Text ：WASHINGTON -- The Secret Service cannot pay hundreds of agents to protect President Donald Trump and his large family, according to a report published Monday morning. Secret Service Director Randolph "Tex'' Alles told USA Today more than 1,000 agents have already hit the federally mandated caps for…
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 629 | 954 | 1,000 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 675 | 720 x 405 | 720 x 377 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for WGN-TV in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free WGN-TV's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to WGN-TV, you can click the app name below to view related reports, or you can find more info in ASOTools.