WHITE COFFEE Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the WHITE COFFEE’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WHITE COFFEE.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of WHITE COFFEE

App Name : WHITE COFFEE

Logo

WHITE COFFEE-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : WHITE COFFEE COMPANY, LTD.

Publisher :

Total creative ads during the time period : 41

Duration : 149

Popularity : 10,292

2. WHITE COFFEE’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser WHITE COFFEE in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of WHITE COFFEE in the recent period. As of 2020-08-31, among the WHITE COFFEE‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 14.29%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 85.71%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, WHITE COFFEE’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 36.23%,

Messenger’s proportion is 36.23%,

Audience Network’s proportion is 22.47%,

Facebook’s proportion is 5.07%,

’s proportion is .

In the date of 2020-08-31, WHITE COFFEE‘s network with the most ads is Instagram and its proportion is 35.71%.

3. Top 3 Ad Creative Analysis of WHITE COFFEE

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WHITE COFFEE. We can see some advertising trends.

Top 1 Ad Creative of WHITE COFFEE

Ad Details :

Headline :豆えらびの軸ができる。コーヒー豆の「好み診断」と「好み探求」WHITE COFFEE

Text :「好きなコーヒーは、わかる。好きなコーヒー豆は、わからない。」そんなあなたに試して欲しい、コーヒー豆の「好み診断」、始めました。

Top 2 Ad Creative of WHITE COFFEE

Ad Details :

Headline :豆えらびの軸ができる。コーヒー豆の「好み診断」と「好み探求」WHITE COFFEE

Text :「好きなコーヒーは、わかる。好きなコーヒー豆は、わからない。」そんなあなたに試して欲しい、コーヒー豆の「好み診断」、始めました。

Top 3 Ad Creative of WHITE COFFEE

Ad Details :

Headline :豆えらびの軸ができる。コーヒー豆の「好み診断」と「好み探求」WHITE COFFEE

Text :「好きなコーヒーは、わかる。好きなコーヒー豆は、わからない。」そんなあなたに試して欲しい、コーヒー豆の「好み診断」、始めました。

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 148 148 148
Popularity 574 569 569
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Messenger Instagram Instagram
Related Ads 3 3 3
Countries Japan Japan Japan
Language Japanese Japanese Japanese

Through the above analysis, we can see that the most effective channel for WHITE COFFEE in recent advertising is Messenger, and the main creative type is Image.

In conclusion: The above is a free WHITE COFFEE’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to WHITE COFFEE, you can click the app name below to view related reports.