WHITE COFFEE Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the WHITE COFFEE's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WHITE COFFEE.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of WHITE COFFEE
App Name : WHITE COFFEE
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : WHITE COFFEE COMPANY, LTD.
Publisher : Instagram,Facebook
Total creative ads during the time period : 66
Duration : 416
Popularity : 19,568
Check ASO Keywords of WHITE COFFEE
2. WHITE COFFEE’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser WHITE COFFEE in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of WHITE COFFEE in the recent period. As of 2021-05-25, among the WHITE COFFEE‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, WHITE COFFEE's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.87%,
Audience Network's proportion is 24.48%,
Instagram's proportion is 24.48%,
Messenger's proportion is 24.16%,
's proportion is .
In the date of 2021-05-25, WHITE COFFEE‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of WHITE COFFEE
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WHITE COFFEE. We can see some advertising trends.
Top 1 Ad Creative of WHITE COFFEE
Ad Details ：
Headline ：豆えらびの軸ができる。コーヒー豆の「好み診断」と「好み探求」WHITE COFFEE
Text ：コーヒー☕️好きでも実はよくわかっていない「自分の好み」が、はっきりと自覚できるようになりますよ☺️
.
#運命のコーヒー
#coffee
#コーヒー
#whitecoffee
#ホワイトコーヒー
#豆えらびの軸ができる
#コーヒー豆の好み診断
#コーヒー豆の好み診断サービス
#コーヒー豆の好み診断キット
#おうちをもっと楽しく
#大切な人へのギフトにも
Top 2 Ad Creative of WHITE COFFEE
Ad Details ：
Headline ：豆えらびの軸ができる。コーヒー豆の「好み診断」と「好み探求」WHITE COFFEE
Text ：「好きなコーヒーは、わかる。好きなコーヒー豆は、わからない。」そんなあなたに試して欲しい、コーヒー豆の「好み診断」、始めました。
Top 3 Ad Creative of WHITE COFFEE
Ad Details ：
Headline ：豆えらびの軸ができる。コーヒー豆の「好み診断」と「好み探求」WHITE COFFEE
Text ：コーヒー☕️好きでも実はよくわかっていない「自分の好み」が、はっきりと自覚できるようになりますよ☺️
.
#運命のコーヒー
#coffee
#コーヒー
#whitecoffee
#ホワイトコーヒー
#豆えらびの軸ができる
#コーヒー豆の好み診断
#コーヒー豆の好み診断サービス
#コーヒー豆の好み診断キット
#おうちをもっと楽しく
#大切な人へのギフトにも
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 107 | 107 | 107 |
| Popularity | 817 | 814 | 813 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for WHITE COFFEE in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free WHITE COFFEE's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to WHITE COFFEE, you can click the app name below to view related reports, or you can find more info in ASOTools.