WiFi安全管家 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the WiFi安全管家's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WiFi安全管家.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of WiFi安全管家
App Name : WiFi安全管家
Logo：
OS : Android
Network : 头条穿山甲,今日头条,西瓜视频
Developer : 厦门聚客环流科技有限公司
Publisher : 今日头条,皮皮搞笑,抖音短视频
Total creative ads during the time period : 617
Duration : 90
Popularity : 31,598
Check ASO Keywords of WiFi安全管家
2. WiFi安全管家’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser WiFi安全管家 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of WiFi安全管家 in the recent period. As of 2021-03-11, among the WiFi安全管家‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, WiFi安全管家's the proportion of networks impressions are placed like this:
今日头条's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, WiFi安全管家‘s network with the most ads is 今日头条 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of WiFi安全管家
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WiFi安全管家. We can see some advertising trends.
Top 1 Ad Creative of WiFi安全管家
Ad Details ：
Headline ：不需要密码，这个app开启直接连接，走到哪连到哪，太方便了
Text ：不需要密码，这个app开启直接连接，走到哪连到哪，太方便了
Top 2 Ad Creative of WiFi安全管家
Ad Details ：
Headline ：不用密码，不费流量，自动连接免费wifi，走到哪连到哪，太方便了
Text ：
Top 3 Ad Creative of WiFi安全管家
Ad Details ：
Headline ：本地wifi全面覆盖，无需密码，自动连接免费wifi！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 23 | 63 | 30 |
| Popularity | 114 | 109 | 96 |
| Dimensions | 1280 x 720 | 540 x 960 | 1280 x 720 |
| Creative Type | Image | Video | Image |
| Network | 头条穿山甲 | 今日头条 | 今日头条 |
| Related Ads | 1 | 2 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for WiFi安全管家 in recent advertising is 头条穿山甲, and the main creative type is Image.
In conclusion: The above is a free WiFi安全管家's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to WiFi安全管家, you can click the app name below to view related reports, or you can find more info in ASOTools.