Wizz Air Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Wizz Air's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wizz Air.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Wizz Air
App Name : Wizz Air
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Wizz Air Hungary
Publisher : Instagram,Facebook,Worldwide Cheap Flights and Airline Tickets,BeautyPlus - Best Selfie Cam & Easy Photo Editor,GulogGratis,Live Flight Tracker Radar: Air Traffic Status,YouCam Nails - Manicure Salon for Custom Nail Art
Total creative ads during the time period : 503
Duration : 1,715
Popularity : 51,672
Check ASO Keywords of Wizz Air
2. Wizz Air’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Wizz Air in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Wizz Air in the recent period. As of 2021-03-16, among the Wizz Air‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Wizz Air's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Wizz Air‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Wizz Air
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wizz Air. We can see some advertising trends.
Top 1 Ad Creative of Wizz Air
Ad Details ：
Headline ：Letovi za Njemačku!
Text ：Izaberite jednu od 15 linija prema 8 zemalja sa Aerodroma u Tuzli! ✈
Top 2 Ad Creative of Wizz Air
Ad Details ：
Headline ：Letovi za Njemačku!
Text ：Izaberite jednu od 15 linija prema 8 zemalja sa Aerodroma u Tuzli! ✈
Top 3 Ad Creative of Wizz Air
Ad Details ：
Headline ：Járatok Franciaországba
Text ：Kattints ide az árakért és időpontokért!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 33 | 214 | 206 |
| Popularity | 998 | 995 | 994 |
| Dimensions | 720 x 521 | 600 x 600 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 7 | 4 | 1 |
| Countries | Bosnia Hercegovina | Bosnia Hercegovina | United States |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Wizz Air in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Wizz Air's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Wizz Air, you can click the app name below to view related reports, or you can find more info in ASOTools.