WMTV News Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the WMTV News's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WMTV News.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of WMTV News
App Name : WMTV News
Logo：
OS : Android
Network : Facebook,Instagram,Twitter
Developer : Gray Digital Media
Publisher : Instagram,Facebook
Total creative ads during the time period : 53
Duration : 852
Popularity : 9,701
Check ASO Keywords of WMTV News
2. WMTV News’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser WMTV News in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of WMTV News in the recent period. As of 2020-10-24, among the WMTV News‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-24, WMTV News's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-10-24, WMTV News‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of WMTV News
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WMTV News. We can see some advertising trends.
Top 1 Ad Creative of WMTV News
Ad Details ：
Headline ：AG Kaul: Testing complete on thousands of sexual assault kits
Text ：✔ Promise kept:
AG Josh Kaul closes the book on thousands of untested rape kits in Wisconsin. This is what justice looks like.
Top 2 Ad Creative of WMTV News
Ad Details ：
Headline ：90% of Private Wells in One Rock County Township Are Contaminated
Text ：90% of Private Wells in One Rock County Township Are Contaminated. Like Hate the 'trate page to help combat nitrate drinking water contamination.
Top 3 Ad Creative of WMTV News
Ad Details ：
Headline ：Shelters open, suspend capacity limits during deep freeze
Text ：Many local shelters and nonprofits have extended hours for people needing a place to stay during the stretch of below-zero temperatures.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 306 | 690 | 477 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1920 x 1080 | 368 x 132 | 1280 x 720 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | Australia,Canada,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for WMTV News in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free WMTV News's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to WMTV News, you can click the app name below to view related reports, or you can find more info in ASOTools.