Wonderfly Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Wonderfly's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wonderfly.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Wonderfly
App Name : Wonderfly
Logo：
OS : iOS
Network : Instagram,Facebook
Developer : Wonderfly Holdings
Publisher : Instagram
Total creative ads during the time period : 8
Duration : 63
Popularity : 737
Check ASO Keywords of Wonderfly
2. Wonderfly’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Wonderfly in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Wonderfly in the recent period. As of 2020-09-17, among the Wonderfly‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-17, Wonderfly's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-17, Wonderfly‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Wonderfly
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wonderfly. We can see some advertising trends.
Top 1 Ad Creative of Wonderfly
Ad Details ：
Headline ：Get Your Aquaria Ticket Here ➡️➡️
Text ：❗ Pintu Aquaria KLCC sudah DIBUKA dan SEDIA untuk menunggu kedatangan anda semua! 💪 Hidupan laut di Aquaria dah lamaaa menunggu saat ini dan akhirnya masa sudah tiba. Jom bergembira lagi sekali dengan Kismet, penyu yang sangat besar di Aquaria. Memerang juga adalah haiwan kesayanggaann para pelawat. 💙 Tunggu apa lagi? Jumpa anda di Aquaria 😉 Beli tiket sekarang! 👉 https://bit.ly/3ip9jHh
Top 2 Ad Creative of Wonderfly
Ad Details ：
Headline ：Get Your Aquaria Ticket Here ➡️➡️
Text ：❗ Aquaria KLCC is OPEN ❗ Let’s show some love ya’ll Rinduuu tak Kismet? Cause Kismet misses you. 💙 This sayaanggg of Aquaria asyik tungguuu je for you to finally come and visit. 🐢 Kismet is really looking forward to seeing you, again. ☺️ We know you pun tak sabarrr nak give all the other lovely marine friends at Aquaria some underwater kisses too. 😘 Ticket price? Only RM39! 😉 Get it now 👉 https://bit.ly/3ip9jHh
Top 3 Ad Creative of Wonderfly
Ad Details ：
Headline ：Get Your Lost World of Tambun Ticket Here ➡️➡️
Text ：Road trip to Ipoh: Good. Road trip to Ipoh to visit the Lost World of Tambun: PALINGG BEST. Nothing is better than cooling off at the hot springs after a day out under the Malaysian sun. Memang best especially after you dah penat jerit-jerit at the theme park What are you waiting for? Let’s gooooooo 🤗 https://bit.ly/2NFZjvd
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 33 | 1 | 1 |
| Popularity | 366 | 64 | 52 |
| Dimensions | 720 x 720 | 720 x 720 | 1000 x 1000 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Malaysia | Malaysia | Malaysia |
| Language | Indonesian | English | English |
Through the above analysis, we can see that the most effective channel for Wonderfly in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Wonderfly's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Wonderfly, you can click the app name below to view related reports, or you can find more info in ASOTools.