Word Nature Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Word Nature's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Word Nature.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Word Nature
App Name : Word Nature
Logo：
OS : Android
Network : Audience Network,Facebook,Messenger
Developer : LazyDog Game
Publisher : Instagram,30 Day Fitness Challenge - Workout at Home,7 Minute Workout,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Blue Light Filter - Night Mode, Night Shift,Game Acak Kata,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),BeSoccer - Soccer Live Score
Total creative ads during the time period : 224
Duration : 414
Popularity : 31,745
Check ASO Keywords of Word Nature
2. Word Nature’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Word Nature in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Word Nature in the recent period. As of 2020-11-15, among the Word Nature‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-15, Word Nature's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.47%,
Audience Network's proportion is 33.47%,
Messenger's proportion is 33.06%,
's proportion is ,
's proportion is .
In the date of 2020-11-15, Word Nature‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Word Nature
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Word Nature. We can see some advertising trends.
Top 1 Ad Creative of Word Nature
Ad Details ：
Headline ：Can You Guess The Word?
Text ：Can you solve all the word search puzzles? Even with unlimited tries it's a challenge! Word Nature is a CREATIVE & BRAND NEW word search game with a shape-shifting twist. Once you start playing, you just won't be able to put it down! ============== WHY PLAY ============== ● Word Nature is the word...
Top 2 Ad Creative of Word Nature
Ad Details ：
Headline ：Love❤️a good word puzzle game?
Text ：
Top 3 Ad Creative of Word Nature
Ad Details ：
Headline ：Love❤️a good word puzzle game?
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 194 | 111 | 98 |
| Popularity | 990 | 844 | 755 |
| Dimensions | 796 x 416 | 224 x 400 | 224 x 400 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United Kingdom,Australia,United States | India,United States | India,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Word Nature in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Word Nature's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Word Nature, you can click the app name below to view related reports, or you can find more info in ASOTools.