Word Play – connect & search puzzle game Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Word Play – connect & search puzzle game's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Word Play – connect & search puzzle game.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Word Play – connect & search puzzle game
App Name : Word Play – connect & search puzzle game
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Forsbit LLC
Publisher : Instagram,لغز وكلمة,Colorful call,Đố Vui Hại Não Việt Nam Siêu Thốn và Max Troll,Wortspiele Deutsch Kostenlos,Mahjong Magic Lands: Fairy King's Quest,Dog Breeds Quiz,Merge Grid: Offline logic grid puzzle game
Total creative ads during the time period : 29
Duration : 179
Popularity : 2,709
Check ASO Keywords of Word Play – connect & search puzzle game
2. Word Play – connect & search puzzle game’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Word Play – connect & search puzzle game in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Word Play – connect & search puzzle game in the recent period. As of 2020-11-08, among the Word Play – connect & search puzzle game‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-08, Word Play – connect & search puzzle game's the proportion of networks impressions are placed like this:
Audience Network's proportion is 100.0%,
's proportion is ,
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's proportion is .
In the date of 2020-11-08, Word Play – connect & search puzzle game‘s network with the most ads is Audience Network and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Word Play – connect & search puzzle game
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Word Play – connect & search puzzle game. We can see some advertising trends.
Top 1 Ad Creative of Word Play – connect & search puzzle game
Ad Details ：
Headline ：Free to Play
Text ：
Top 2 Ad Creative of Word Play – connect & search puzzle game
Ad Details ：
Headline ：Try new word game
Text ：New game for puzzle lovers. Challenge yourself to 2000 levels of fun gameplay
Top 3 Ad Creative of Word Play – connect & search puzzle game
Ad Details ：
Headline ：Free to play
Text ：🎉Welcome to Word Play! 🎉 Word Play is a puzzle game where you search and connect letters to spell words. Find words games train your brain and are fun for both kids and adults. Hunt words, relax and feel free to become the best puzzles solver ever! Increase your iq! Word Play like a pro 😎 G...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 123 | 13 | 4 |
| Popularity | 925 | 65 | 57 |
| Dimensions | 400 x 400 | 512 x 250 | 1080 x 1080 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Google Ads(Admob) | |
| Related Ads | 1 | 2 | 1 |
| Countries | New Zealand,Canada,United Kingdom,Australia,United States | United States,Canada,Australia,United Kingdom | Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Word Play – connect & search puzzle game in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Word Play – connect & search puzzle game's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Word Play – connect & search puzzle game, you can click the app name below to view related reports, or you can find more info in ASOTools.