Word Tower: Word Puzzle Game Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Word Tower: Word Puzzle Game's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Word Tower: Word Puzzle Game.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Word Tower: Word Puzzle Game
App Name : Word Tower: Word Puzzle Game
Logo：
OS : iOS
Network : Audience Network,Messenger,Facebook
Developer : Funlab Software Ltd.
Publisher : Instagram,OLX Classifieds,POTO - Photo Collage Editor,Fotor - Photo Editor&Collage,地铁跑酷 - 官方中文版,Facebook
Total creative ads during the time period : 153
Duration : 321
Popularity : 130,371
Check ASO Keywords of Word Tower: Word Puzzle Game
2. Word Tower: Word Puzzle Game’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Word Tower: Word Puzzle Game in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Word Tower: Word Puzzle Game in the recent period. As of 2021-03-15, among the Word Tower: Word Puzzle Game‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Word Tower: Word Puzzle Game's the proportion of networks impressions are placed like this:
Facebook's proportion is 32.55%,
Instagram's proportion is 32.11%,
Audience Network's proportion is 17.78%,
Messenger's proportion is 17.56%,
's proportion is .
In the date of 2021-03-15, Word Tower: Word Puzzle Game‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Word Tower: Word Puzzle Game
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Word Tower: Word Puzzle Game. We can see some advertising trends.
Top 1 Ad Creative of Word Tower: Word Puzzle Game
Ad Details ：
Headline ：
Text ：Binlerce kişi bu oyunu oynuyor. Sen de gel ve arkadaşlarınla oyna!
Top 2 Ad Creative of Word Tower: Word Puzzle Game
Ad Details ：
Headline ：
Text ：¿Quieres ampliar tu vocabulario y ejercitar tu mente?
Top 3 Ad Creative of Word Tower: Word Puzzle Game
Ad Details ：
Headline ：
Text ：Möchten Sie Ihren Wortschatz erweitern und Ihr Gehirn trainieren?
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 312 | 305 | 314 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 320 x 400 | 320 x 400 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 2 |
| Countries | France,United States,Canada,Sweden,United Kingdom,Australia,Austria,Switzerland,Netherlands,Denmark,Norway,Italy | Spain | Germany |
| Language | Turkish | Spanish | German |
Through the above analysis, we can see that the most effective channel for Word Tower: Word Puzzle Game in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Word Tower: Word Puzzle Game's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Word Tower: Word Puzzle Game, you can click the app name below to view related reports, or you can find more info in ASOTools.