Xcraft Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Xcraft's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Xcraft.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Xcraft
App Name : Xcraft
Logo：
OS : Android
Network : Facebook,Audience Network,Google Ads(Admob)
Developer : novaArt
Publisher : Facebook,Prison-er Escape Mission: Criminal Jail Break,小狗消防车队-儿童超爱的狗狗救火救援游戏,Hidden Object - London Town,block puzzle classic Glow,Chained Cars: City Driving Rivals,EXO Lightstick,Pick The Square
Total creative ads during the time period : 1,494
Duration : 606
Popularity : 329,881
Check ASO Keywords of Xcraft
2. Xcraft’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Xcraft in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Xcraft in the recent period. As of 2021-03-15, among the Xcraft‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 79.59%, Carousel category's proportion is 20.41%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Xcraft's the proportion of networks impressions are placed like this:
Facebook's proportion is 70.48%,
Audience Network's proportion is 29.52%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Xcraft‘s network with the most ads is Facebook and its proportion is 89.8%.
3. Top 3 Ad Creative Analysis of Xcraft
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Xcraft. We can see some advertising trends.
Top 1 Ad Creative of Xcraft
Ad Details ：
Headline ：Космическая онлайн стратегия
Text ：Играйте в браузере без регистрации. Яркая графика и захватывающий сюжет.
Top 2 Ad Creative of Xcraft
Ad Details ：
Headline ：Игра с невероятно красивой графикой!
Text ：Опасная космическая стратегия, которая затягивает. Без регистрации
Top 3 Ad Creative of Xcraft
Ad Details ：
Headline ：3D стратегия нового поколения!
Text ：Игра, где вы становитесь хозяином галактики. Старт за 2 минуты
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 261 | 276 | 224 |
| Popularity | 999 | 998 | 995 |
| Dimensions | 572 x 450 | 600 x 450 | 600 x 450 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 2 | 2 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for Xcraft in recent advertising is , and the main creative type is Image.
In conclusion: The above is a free Xcraft's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Xcraft, you can click the app name below to view related reports, or you can find more info in ASOTools.