Yahoo!不動産 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Yahoo!不動産's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Yahoo!不動産.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Yahoo!不動産
App Name : Yahoo!不動産
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Yahoo Japan Corporation
Publisher : Instagram,Fotor - Photo Editor&Collage,PhotoGrid Video Collage maker,Facebook,MakeupPlus - Virtual Makeup,VoiceTube - Learn English,我的安吉拉
Total creative ads during the time period : 5,357
Duration : 1,853
Popularity : 2,051,029
Check ASO Keywords of Yahoo!不動産
2. Yahoo!不動産’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Yahoo!不動産 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Yahoo!不動産 in the recent period. As of 2021-03-15, among the Yahoo!不動産‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Yahoo!不動産's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Yahoo!不動産‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Yahoo!不動産
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Yahoo!不動産. We can see some advertising trends.
Top 1 Ad Creative of Yahoo!不動産
Ad Details ：
Headline ：ヨコハマ シンミライ プロジェクト
Text ：24時間営業イオン直結。平均70m2超。リモートワークに対応した豊富な供用施設。全118邸のレジデンス。
Top 2 Ad Creative of Yahoo!不動産
Ad Details ：
Headline ：ヨコハマ シンミライ プロジェクト
Text ：24時間営業イオン直結。平均70m2超。リモートワークに対応した豊富な供用施設。全118邸のレジデンス。
Top 3 Ad Creative of Yahoo!不動産
Ad Details ：
Headline ：先着順！ご成約キャンペーン実施中！
Text ：最大35万円相当プレゼント！気になるあの物件も対象かも？新築・分譲マンションの購入をご検討の方に。新築マンションを購入するなら今！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 17 | 17 | 11 |
| Popularity | 77 | 76 | 74 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 339 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 1 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for Yahoo!不動産 in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Yahoo!不動産's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Yahoo!不動産, you can click the app name below to view related reports, or you can find more info in ASOTools.