YEGO Mobility Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the YEGO Mobility's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps YEGO Mobility.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of YEGO Mobility
App Name : YEGO Mobility
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : YUGO Urban Mobility Espana SL
Publisher : Instagram,Facebook
Total creative ads during the time period : 85
Duration : 705
Popularity : 45,209
Check ASO Keywords of YEGO Mobility
2. YEGO Mobility’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser YEGO Mobility in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of YEGO Mobility in the recent period. As of 2021-03-15, among the YEGO Mobility‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 8.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 91.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, YEGO Mobility's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.49%,
Audience Network's proportion is 24.84%,
Instagram's proportion is 24.84%,
Messenger's proportion is 24.84%,
's proportion is .
In the date of 2021-03-15, YEGO Mobility‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of YEGO Mobility
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of YEGO Mobility. We can see some advertising trends.
Top 1 Ad Creative of YEGO Mobility
Ad Details ：
Headline ：YEGO Barcelona
Text ：
Top 2 Ad Creative of YEGO Mobility
Ad Details ：
Headline ：Compruébalo tú mismo, vive una experiencia Yego 🤝
Text ："Es mi servicio de motos preferido en Valencia - motos eléctricas, silenciosas, cómodas y con mucho estilo. La app es muy intuitiva y el chat de atención al cliente es genial". Reseña - AppStore 🍎 En Yego, respondemos a tus mensajes en menos de 30 segundos (24H/7J)... nuestro servicio al cliente es tan importante como tener las mejores scooters 💪 Haz ahora tu primer viaje con Yego ⬇️
Top 3 Ad Creative of YEGO Mobility
Ad Details ：
Headline ：Muévete con estilo 🛵
Text ：¡Una moto te espera debajo de casa! Eso si decides desplazarte con YEGO 🤟 Muévete por las calles de Valencia con mucho estilo...a bordo de una de nuestras magníficas MOTOS, muy cómodas y manejables 🛵 ¿Te animas? Haz ahora tu primer viaje con Yego ⬇️
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 156 | 156 |
| Popularity | 973 | 962 | 962 |
| Dimensions | 224 x 400 | 750 x 1334 | 750 x 1334 |
| Creative Type | Video | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Spain | Paraguay,Mexico,Colombia,Peru,Chile,Spain,Cuba,Venezuela,Argentina,Panama | Cuba,Paraguay,Panama,Chile,Spain,Mexico,Peru,Venezuela,Argentina,Colombia |
| Language | NA | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for YEGO Mobility in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free YEGO Mobility's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to YEGO Mobility, you can click the app name below to view related reports, or you can find more info in ASOTools.