Yell - Yellow Pages UK Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Yell - Yellow Pages UK's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Yell - Yellow Pages UK.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Yell - Yellow Pages UK
App Name : Yell - Yellow Pages UK
Logo：
OS : iOS
Network : Facebook,Messenger,Instagram
Developer : Yell Limited
Publisher : Instagram,Facebook
Total creative ads during the time period : 31
Duration : 1,146
Popularity : 3,395
Check ASO Keywords of Yell - Yellow Pages UK
2. Yell - Yellow Pages UK’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Yell - Yellow Pages UK in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Yell - Yellow Pages UK in the recent period. As of 2021-05-15, among the Yell - Yellow Pages UK‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 60.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 40.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-15, Yell - Yellow Pages UK's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.89%,
Instagram's proportion is 34.33%,
Messenger's proportion is 30.79%,
's proportion is ,
's proportion is .
In the date of 2021-05-15, Yell - Yellow Pages UK‘s network with the most ads is Facebook and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of Yell - Yellow Pages UK
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Yell - Yellow Pages UK. We can see some advertising trends.
Top 1 Ad Creative of Yell - Yellow Pages UK
Ad Details ：
Headline ：
Text ：Our most recent timber decking install with a cracking time lapse video of the job from start to finish supplied by the homeowners 😊🙌
Top 2 Ad Creative of Yell - Yellow Pages UK
Ad Details ：
Headline ：
Text ：Our most recent timber decking install with a cracking time lapse video of the job from start to finish supplied by the homeowners 😊🙌
Top 3 Ad Creative of Yell - Yellow Pages UK
Ad Details ：
Headline ：
Text ：Our most recent timber decking install with a cracking time lapse video of the job from start to finish supplied by the homeowners 😊🙌
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 132 | 132 | 132 |
| Popularity | 526 | 526 | 526 |
| Dimensions | 400 x 300 | 400 x 300 | 400 x 300 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | United Kingdom,Australia,United States,Canada | Australia,United Kingdom,Canada,United States | United States,Australia,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Yell - Yellow Pages UK in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Yell - Yellow Pages UK's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Yell - Yellow Pages UK, you can click the app name below to view related reports, or you can find more info in ASOTools.