Yume Academy Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Yume Academy’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Yume Academy.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Yume Academy

App Name : Yume Academy

Logo

Yume Academy-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : yangss

Publisher : Reed (free),Math Odyssey | IQ Puzzles and Math Games,Lapse: A Forgotten Future,Dungeon Saga Dungeon Crawl RPG,La Prueba del Tonto,고양이 다방 시즌2- 냥덕 필수 고양이 키우기 게임

Total creative ads during the time period : 283

Duration : 46

Popularity : 33,485

2. Yume Academy’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Yume Academy in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Yume Academy in the recent period. As of 2020-09-07, among the Yume Academy‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 75.21%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 24.79%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Yume Academy’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 31.23%,

Audience Network’s proportion is 31.23%,

Instagram’s proportion is 18.75%,

Messenger’s proportion is 18.75%,

Google Ads(Admob)’s proportion is 0.05%.

In the date of 2020-09-07, Yume Academy‘s network with the most ads is Facebook and its proportion is 29.75%.

3. Top 3 Ad Creative Analysis of Yume Academy

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Yume Academy. We can see some advertising trends.

Top 1 Ad Creative of Yume Academy

Ad Details :

Headline :Play Game Now

Text :

Top 2 Ad Creative of Yume Academy

Ad Details :

Headline :Play Game Now

Text :

Top 3 Ad Creative of Yume Academy

Ad Details :

Headline :Time to play

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 45 45 42
Popularity 258 257 238
Dimensions 426 x 426 426 x 426 426 x 426
Creative Type Video Video Video
Network Facebook Audience Network Audience Network
Related Ads 1 1 1
Countries United States United States United States,United Kingdom,Canada,Australia
Language English English English

Through the above analysis, we can see that the most effective channel for Yume Academy in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Yume Academy’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Yume Academy, you can click the app name below to view related reports.