Zalando Lounge - Shopping club Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Zalando Lounge - Shopping club’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Zalando Lounge - Shopping club.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Zalando Lounge - Shopping club

App Name : Zalando Lounge - Shopping club

Logo

Zalando Lounge - Shopping club-SocialPeta

OS : Android

Network : Facebook,Audience Network,Google Ads(Admob)

Developer : Zalando SE

Publisher : Korean Food Recipes - 10k Recipes,Sweet Selfie Camera:Beauty cam,photoselfie editor,Tandem Language Exchange: Speak learn languages,UC Mini- Best Tube Mate Fast Video Downloader,Treehouse Table,BeautyPlus - Easy Photo Editor Selfie Camera,Bible,Alarm Clock,AirBrush: Easy Photo Editor

Total creative ads during the time period : 7,096

Duration : 1,222

Popularity : 270,802

2. Zalando Lounge - Shopping club’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Zalando Lounge - Shopping club in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Zalando Lounge - Shopping club in the recent period. As of 2020-09-07, among the Zalando Lounge - Shopping club‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Zalando Lounge - Shopping club’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

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In the date of 2020-09-07, Zalando Lounge - Shopping club‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Zalando Lounge - Shopping club

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Zalando Lounge - Shopping club. We can see some advertising trends.

Top 1 Ad Creative of Zalando Lounge - Shopping club

Ad Details :

Headline :Des bonnes affaires partout.

Text :Inscrivez-vous maintenant sans engagement et profitez de promos jusqu

Top 2 Ad Creative of Zalando Lounge - Shopping club

Ad Details :

Headline :Moda na wyciągnięcie ręki

Text :Nowa aplikacja modowa.

Top 3 Ad Creative of Zalando Lounge - Shopping club

Ad Details :

Headline :Moda na wyciągnięcie ręki.

Text :Nowa aplikacja modowa.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 146 77 81
Popularity 585 569 242
Dimensions 1280 x 720 640 x 360 640 x 360
Creative Type Video Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 2 1 2
Countries Congo,France,Luxembourg,Belgium,Monaco,Central African,Switzerland Poland Poland
Language French Polish Polish

Through the above analysis, we can see that the most effective channel for Zalando Lounge - Shopping club in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Zalando Lounge - Shopping club’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Zalando Lounge - Shopping club, you can click the app name below to view related reports.