Zambo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Zambo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Zambo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Zambo
App Name : Zambo
Logo：
OS : Android
Network : Facebook,Messenger
Developer : Zambo Technology India Private Limited
Publisher :
Total creative ads during the time period : 6
Duration : 139
Popularity : 5,583
Check ASO Keywords of Zambo
2. Zambo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Zambo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Zambo in the recent period. As of 2020-08-23, among the Zambo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-23, Zambo's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.79%,
Messenger's proportion is 49.21%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-08-23, Zambo‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Zambo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Zambo. We can see some advertising trends.
Top 1 Ad Creative of Zambo
Ad Details ：
Headline ：Zambo Technology
Text ：Zambo is an online commerce and financial services platform which can provide one stop solutions like domestic money transfer, bill payments, mobile recharges and card payments to their customers. We capitalize on this enormous need, which will continue to grow in view of the under-penetration of th...
Top 2 Ad Creative of Zambo
Ad Details ：
Headline ：Zambo Technology
Text ：Zambo is an online commerce and financial services platform which can provide one stop solutions like domestic money transfer, bill payments, mobile recharges and card payments to their customers. We capitalize on this enormous need, which will continue to grow in view of the under-penetration of th...
Top 3 Ad Creative of Zambo
Ad Details ：
Headline ：Zambo Technology
Text ：Zambo is an online commerce and financial services platform which can provide one stop solutions like domestic money transfer, bill payments, mobile recharges and card payments to their customers. We capitalize on this enormous need, which will continue to grow in view of the under-penetration of th...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 138 | 138 | 138 |
| Popularity | 932 | 931 | 931 |
| Dimensions | 960 x 502 | 960 x 502 | 960 x 502 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | India | India | India |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Zambo in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Zambo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Zambo, you can click the app name below to view related reports, or you can find more info in ASOTools.