ZipEats - Restaurant Finder and Food Delivery App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ZipEats - Restaurant Finder and Food Delivery App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ZipEats - Restaurant Finder and Food Delivery App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ZipEats - Restaurant Finder and Food Delivery App
App Name : ZipEats - Restaurant Finder and Food Delivery App
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : ZipEats
Publisher : Instagram,Facebook
Total creative ads during the time period : 29
Duration : 215
Popularity : 5,654
Check ASO Keywords of ZipEats - Restaurant Finder and Food Delivery App
2. ZipEats - Restaurant Finder and Food Delivery App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ZipEats - Restaurant Finder and Food Delivery App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ZipEats - Restaurant Finder and Food Delivery App in the recent period. As of 2021-03-10, among the ZipEats - Restaurant Finder and Food Delivery App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, ZipEats - Restaurant Finder and Food Delivery App's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-10, ZipEats - Restaurant Finder and Food Delivery App‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of ZipEats - Restaurant Finder and Food Delivery App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ZipEats - Restaurant Finder and Food Delivery App. We can see some advertising trends.
Top 1 Ad Creative of ZipEats - Restaurant Finder and Food Delivery App
Ad Details ：
Headline ：ZipEats - Your Food Partner
Text ：We have added new restaurants to our kitty! 😋 💜 Too tired for takeaways? Get Fast Food Delivery Online. Install ZipEats now. 💜 Get $5 OFF on Your 1st Order!😋 Download the app (iOS): https://apple.co/3i43mz7 Download the app (Android): https://bit.ly/3eOqW17
Top 2 Ad Creative of ZipEats - Restaurant Finder and Food Delivery App
Ad Details ：
Headline ：ZipEats - Your Food Partner
Text ：We have added new restaurants to our kitty! 😋 💜 Too tired for takeaways? Get Fast Food Delivery Online. Install ZipEats now. 💜 Get $5 OFF on Your 1st Order!😋 Download the app (iOS): https://apple.co/3i43mz7 Download the app (Android): https://bit.ly/3eOqW17
Top 3 Ad Creative of ZipEats - Restaurant Finder and Food Delivery App
Ad Details ：
Headline ：ZipEats - Your Food Partner
Text ：We have added new restaurants to our kitty! 😋 💜 Too tired for takeaways? Get Fast Food Delivery Online. Install ZipEats now. 💜 Get $5 OFF on Your 1st Order!😋 Download the app (iOS): https://apple.co/3i43mz7 Download the app (Android): https://bit.ly/3eOqW17
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 208 | 208 | 208 |
| Popularity | 994 | 994 | 994 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Canada,United Kingdom,Australia | Canada,United States,United Kingdom,Australia | Australia,United Kingdom,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for ZipEats - Restaurant Finder and Food Delivery App in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free ZipEats - Restaurant Finder and Food Delivery App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ZipEats - Restaurant Finder and Food Delivery App, you can click the app name below to view related reports, or you can find more info in ASOTools.