Zombie Defense: Z War Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Zombie Defense: Z War’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Zombie Defense: Z War.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Zombie Defense: Z War

App Name : Zombie Defense: Z War

Logo

Zombie Defense: Z War-SocialPeta

OS : iOS

Network : Google Ads(Admob),Audience Network,Facebook

Developer : DIVMOB CO., LTD

Publisher : 歡樂卡車 -- 水果運輸,Extreme Sport Car Real Racing Driving simulator,Baby Hazel's Class Time - Prepare for Dinner,Skyless,Tayo English Game,汤姆猫认玩具:儿童宝贝小游戏,Challenge of fishing and shark,Drift Mania Championship,GulogGratis: Køb & sælg

Total creative ads during the time period : 135

Duration : 145

Popularity : 8,220

2. Zombie Defense: Z War’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Zombie Defense: Z War in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Zombie Defense: Z War in the recent period. As of 2020-08-25, among the Zombie Defense: Z War‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-25, Zombie Defense: Z War’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

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In the date of 2020-08-25, Zombie Defense: Z War‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Zombie Defense: Z War

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Zombie Defense: Z War. We can see some advertising trends.

Top 1 Ad Creative of Zombie Defense: Z War

Ad Details :

Headline :New zombie game 2020.

Text :Discover the world

Top 2 Ad Creative of Zombie Defense: Z War

Ad Details :

Headline : GEAR UP AND FIGHT BACK

Text :Can you survive zombie apocalypse? 🤔

Top 3 Ad Creative of Zombie Defense: Z War

Ad Details :

Headline :Zombie Defense: Z War

Text :Can you survive zombie apocalypse? 🤔

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 133 16 14
Popularity 356 86 84
Dimensions 640 x 360 1280 x 720 400 x 224
Creative Type Video Video Video
Network Google Ads(Admob) Facebook Audience Network
Related Ads 3 1 1
Countries United States,United Kingdom,Canada,Australia Vietnam,Algeria,Thailand,Philippines,Peru Colombia,Panama,Chile,Mexico,Spain,Peru,Venezuela,Argentina,Paraguay,Cuba
Language English Spanish Spanish

Through the above analysis, we can see that the most effective channel for Zombie Defense: Z War in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Zombie Defense: Z War’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Zombie Defense: Z War, you can click the app name below to view related reports.