Zombie Hero Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Zombie Hero's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Zombie Hero.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Zombie Hero

App Name : Zombie Hero

Logo：

OS : Android

Network : Audience Network,Instagram,Messenger

Developer : YOULOFT GAMES

Publisher : Instagram,Facebook

Total creative ads during the time period : 229

Duration : 172

Popularity : 31,370

Check ASO Keywords of Zombie Hero

2. Zombie Hero’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Zombie Hero in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Zombie Hero in the recent period. As of 2021-03-15, among the Zombie Hero‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Zombie Hero's the proportion of networks impressions are placed like this:

Facebook's proportion is 28.05%,

Audience Network's proportion is 24.11%,

Messenger's proportion is 24.04%,

Instagram's proportion is 23.8%,

's proportion is .

In the date of 2021-03-15, Zombie Hero‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Zombie Hero

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Zombie Hero. We can see some advertising trends.

Top 1 Ad Creative of Zombie Hero

Ad Details ：

Headline ：Zombie Hero

Text ：Unlock heroes,
defeat zombies,
and take home the garden!

Top 2 Ad Creative of Zombie Hero

Ad Details ：

Headline ：Zombie Hero

Text ：Fight with customized weapons,🗡
Survive from the Zombies,👾
Defend your homeland.🏡

Top 3 Ad Creative of Zombie Hero

Ad Details ：

Headline ：Zombie Hero

Text ：Unlock heroes,
defeat zombies,
and take home the garden!

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for Zombie Hero in recent advertising is Audience Network, and the main creative type is Video.

In conclusion: The above is a free Zombie Hero's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Zombie Hero, you can click the app name below to view related reports, or you can find more info in ASOTools.

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