Zombie Sweeper Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Zombie Sweeper's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Zombie Sweeper.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Zombie Sweeper
App Name : Zombie Sweeper
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : arc GAME STUDIO Inc.
Publisher : Instagram
Total creative ads during the time period : 93
Duration : 140
Popularity : 6,898
Check ASO Keywords of Zombie Sweeper
2. Zombie Sweeper’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Zombie Sweeper in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Zombie Sweeper in the recent period. As of 2020-12-08, among the Zombie Sweeper‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-08, Zombie Sweeper's the proportion of networks impressions are placed like this:
Instagram's proportion is 51.47%,
Facebook's proportion is 48.53%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-08, Zombie Sweeper‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Zombie Sweeper
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Zombie Sweeper. We can see some advertising trends.
Top 1 Ad Creative of Zombie Sweeper
Ad Details ：
Headline ：美女教官とともにプレイする、ゾンビアクションパズルゲーム
Text ：Sweep Zombies not Mines! Brain Action Puzzle, Zombie Sweeper A revolution of minesweeper with extra action and fun! If you want to know how this unlikely combination of zombies and minesweepers came to be, download "Zombie Sweeper - Minesweeper Action Puzzle" now! [Game Features] 1. One-of-a-kind...
Top 2 Ad Creative of Zombie Sweeper
Ad Details ：
Headline ：ZOMBIE SWEEPER
Text ：Are you looking for a fresh game ?
A brand new puzzle game combining Zombies and Minesweeper !
Top 3 Ad Creative of Zombie Sweeper
Ad Details ：
Headline ：ZOMBIE SWEEPER
Text ：Are you looking for a fresh game ?
A brand new puzzle game combining Zombies and Minesweeper !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 42 | 41 | 41 |
| Popularity | 141 | 123 | 123 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Japan | France | France |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Zombie Sweeper in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Zombie Sweeper's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Zombie Sweeper, you can click the app name below to view related reports, or you can find more info in ASOTools.