Zula Mobile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Zula Mobile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Zula Mobile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Zula Mobile
App Name : Zula Mobile
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Instagram
Developer :
Publisher : Instagram,Facebook,猫游戏的故事: 一个女孩的游戏创意,Simulator Hoverboard,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,Traffic Racer Rush. Real Car Rider Highway Road 3D
Total creative ads during the time period : 343
Duration : 430
Popularity : 50,277
Check ASO Keywords of Zula Mobile
2. Zula Mobile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Zula Mobile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Zula Mobile in the recent period. As of 2021-03-14, among the Zula Mobile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Zula Mobile's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.46%,
Instagram's proportion is 25.24%,
Audience Network's proportion is 25.19%,
Messenger's proportion is 24.1%,
's proportion is .
In the date of 2021-03-14, Zula Mobile‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Zula Mobile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Zula Mobile. We can see some advertising trends.
Top 1 Ad Creative of Zula Mobile
Ad Details ：
Headline ：
Text ：4 Farklı Oyun Modu Zula Mobile'de! Zula Mobile Google Play ve App Store'da! #zula #zulamobile
Top 2 Ad Creative of Zula Mobile
Ad Details ：
Headline ：Tüm Silahları Aç
Text ：%100 yerli Zula Mobile oyna, zaferler kazan tüm silahları aç. Üstelik açtığın tüm silahlar sınırsız senin olacak. Hemen indir!
Top 3 Ad Creative of Zula Mobile
Ad Details ：
Headline ：Tüm Silahları Aç
Text ：%100 yerli Zula Mobile oyna, zaferler kazan tüm silahları aç. Üstelik açtığın tüm silahlar sınırsız senin olacak. Hemen indir!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 228 | 71 | 71 |
| Popularity | 587 | 472 | 472 |
| Dimensions | 426 x 426 | 1200 x 628 | 1020 x 1920 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 6 | 1 | 1 |
| Countries | Turkey | Turkey | Turkey |
| Language | Turkish | Turkish | Turkish |
Through the above analysis, we can see that the most effective channel for Zula Mobile in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Zula Mobile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Zula Mobile, you can click the app name below to view related reports, or you can find more info in ASOTools.