Мой МТС Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Мой МТС's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Мой МТС.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Мой МТС
App Name : Мой МТС
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : MTS PJSC
Publisher : Instagram,Facebook,B. Duck : CANDY SWEETS,Genius,Surah Al-Muzzammil,أخبار عدن,火速對彩券(大樂透、威力彩、今彩539、3星彩、4星彩獎號),Bubble Pony
Total creative ads during the time period : 281
Duration : 892
Popularity : 24,825
Check ASO Keywords of Мой МТС
2. Мой МТС’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Мой МТС in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Мой МТС in the recent period. As of 2021-03-14, among the Мой МТС‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Мой МТС's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.34%,
Instagram's proportion is 32.93%,
Messenger's proportion is 32.73%,
's proportion is ,
's proportion is .
In the date of 2021-03-14, Мой МТС‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Мой МТС
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Мой МТС. We can see some advertising trends.
Top 1 Ad Creative of Мой МТС
Ad Details ：
Headline ：Управляй услугами 18+
Text ：Контролируй баланс 18+
Top 2 Ad Creative of Мой МТС
Ad Details ：
Headline ：Смерть для кино не помеха. Билеты без наценки на МТС Live
Text ：Смерть для кино не помеха: цена на билеты, полное расписание сеансов и подборки лучших мероприятий
Top 3 Ad Creative of Мой МТС
Ad Details ：
Headline ：Смерть для кино не помеха. Билеты без наценки на МТС Live
Text ：Смерть для кино не помеха: цена на билеты, полное расписание сеансов и подборки лучших мероприятий
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 297 | 80 | 80 |
| Popularity | 976 | 558 | 557 |
| Dimensions | 640 x 360 | 337 x 600 | 337 x 600 |
| Creative Type | Video | Image | Image |
| Network | Google Ads(Admob) | ||
| Related Ads | 2 | 1 | 1 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for Мой МТС in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Мой МТС's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Мой МТС, you can click the app name below to view related reports, or you can find more info in ASOTools.