キナリノ Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the キナリノ's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps キナリノ.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of キナリノ
App Name : キナリノ
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Kakaku.com, Inc.
Publisher : Instagram,Facebook,POTO - Photo Collage Editor,OLX Classifieds,Fotor - Photo Editor&Collage,PhotoGrid Video Collage maker
Total creative ads during the time period : 372
Duration : 859
Popularity : 78,355
Check ASO Keywords of キナリノ
2. キナリノ’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser キナリノ in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of キナリノ in the recent period. As of 2021-03-14, among the キナリノ‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, キナリノ's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-14, キナリノ‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of キナリノ
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of キナリノ. We can see some advertising trends.
Top 1 Ad Creative of キナリノ
Ad Details ：
Headline ：暮らしを素敵に丁寧に。
Text ：■キナリノとは ○“読みもの”も“買いもの”も楽しめる、月間1,000万人以上が利用するライフスタイル情報アプリです。 ○天気予報、12星座占い、web雑誌など、アプリ限定コンテンツもたくさん！ ■キナリノの特徴 ○....
Top 2 Ad Creative of キナリノ
Ad Details ：
Headline ：暮らしを素敵に丁寧に。
Text ：■キナリノとは ○“読みもの”も“買いもの”も楽しめる、月間1,000万人以上が利用するライフスタイル情報アプリです。 ○天気予報、12星座占い、web雑誌など、アプリ限定コンテンツもたくさん！ ■キナリノの特徴 ○....
Top 3 Ad Creative of キナリノ
Ad Details ：
Headline ：ミニマリストに一歩近づけよう
Text ：シンプルライフを目指しているあなたに、
「持たない暮らし」のためのヒントをキナリノがお送りします。
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 159 | 159 | 134 |
| Popularity | 968 | 968 | 949 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for キナリノ in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free キナリノ's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to キナリノ, you can click the app name below to view related reports, or you can find more info in ASOTools.