サマリーポケット Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the サマリーポケット's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps サマリーポケット.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of サマリーポケット
App Name : サマリーポケット
Logo：
OS : iOS
Network : Facebook,Messenger,Instagram
Developer : Sumally Inc
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,极速浏览器 － 网页加速屏蔽广告牛皮癣,汽车钢市3D - 一个黑手党犯罪盗窃模拟游戏,红包头条 - 看新闻，抢红包，娱乐神器！
Total creative ads during the time period : 371
Duration : 2,019
Popularity : 93,253
Check ASO Keywords of サマリーポケット
2. サマリーポケット’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser サマリーポケット in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of サマリーポケット in the recent period. As of 2021-03-15, among the サマリーポケット‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 75.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, サマリーポケット's the proportion of networks impressions are placed like this:
Instagram's proportion is 28.13%,
Messenger's proportion is 27.23%,
Facebook's proportion is 23.56%,
Audience Network's proportion is 21.08%,
's proportion is .
In the date of 2021-03-15, サマリーポケット‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of サマリーポケット
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of サマリーポケット. We can see some advertising trends.
Top 1 Ad Creative of サマリーポケット
Ad Details ：
Headline ：面倒な作業はおまかせ！
Text ：
Top 2 Ad Creative of サマリーポケット
Ad Details ：
Headline ：布団クリーニングオプション
Text ：■□「サマリーポケット」って？□■ 「部屋が片付く魔法のダンボール」に詰めて送れば、荷物はすべてスマホの中へ。預けたモノを取り出したい時も、アプリからタップするだけ。「必要なモノは、必要な時だけ手元.....
Top 3 Ad Creative of サマリーポケット
Ad Details ：
Headline ：面倒な作業はおまかせ！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 270 | 255 | 255 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1080 x 1080 | 600 x 314 | 400 x 400 |
| Creative Type | Video | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | New Zealand,United States,Hong Kong,Mexico,Myanmar,Malaysia,Turkey,Kazakhstan,Japan,China,Taiwan,Tonga | Myanmar,United States,Hong Kong,Italy,Australia,Turkey,Indonesia,United Kingdom,Vietnam,Canada,Greece,Malta,Uzbekistan,Philippines,Spain,Iraq,China,United Arab Emirates,Korea | Vietnam,Singapore,China,Australia,United States,Hong Kong,Uzbekistan,Indonesia,Italy,Korea,Thailand,Spain,Turkey,Philippines,Canada,Myanmar,United Arab Emirates,Malta,Taiwan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for サマリーポケット in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free サマリーポケット's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to サマリーポケット, you can click the app name below to view related reports, or you can find more info in ASOTools.