ペアフル Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ペアフル's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ペアフル.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ペアフル
App Name : ペアフル
Logo：
OS : Android
Network : Instagram,Messenger,Audience Network
Developer : 株式会社37℃
Publisher : Instagram,Facebook,좋은글모음 - 글귀 이미지와 함께 명언 좋은글 힐링글 갤러리
Total creative ads during the time period : 229
Duration : 124
Popularity : 22,214
Check ASO Keywords of ペアフル
2. ペアフル’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ペアフル in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ペアフル in the recent period. As of 2021-03-15, among the ペアフル‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, ペアフル's the proportion of networks impressions are placed like this:
TikTok Audience Network's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, ペアフル‘s network with the most ads is TikTok Audience Network and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of ペアフル
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ペアフル. We can see some advertising trends.
Top 1 Ad Creative of ペアフル
Ad Details ：
Headline ：『ペアフルだから出会えました』
Text ：ジャンルを選び、共通の趣味等からピッタリの相手を選べる新マッチングアプリ『Pairfull』登場！
Top 2 Ad Creative of ペアフル
Ad Details ：
Headline ：『ペアフルだから出会えました』
Text ：ジャンルを選び、共通の趣味等からピッタリの相手を選べる新マッチングアプリ『Pairfull』登場！
Top 3 Ad Creative of ペアフル
Ad Details ：
Headline ：『ペアフルだから出会えました』
Text ：ジャンルを選び、共通の趣味等からピッタリの相手を選べる新マッチングアプリ『Pairfull』登場！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 49 | 49 | 49 |
| Popularity | 263 | 263 | 263 |
| Dimensions | 1200 x 628 | 800 x 800 | 800 x 800 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for ペアフル in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free ペアフル's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ペアフル, you can click the app name below to view related reports, or you can find more info in ASOTools.