伊人小说 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 伊人小说's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 伊人小说.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 伊人小说
App Name : 伊人小说
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Yiren
Publisher : Instagram,Facebook,YouCam Nails - Manicure Salon for Custom Nail Art,30 Day Fitness Challenge - Workout at Home,Korean Food Recipes - 10k Recipes,Blue Light Filter - Night Mode, Night Shift
Total creative ads during the time period : 3,369
Duration : 489
Popularity : 275,032
Check ASO Keywords of 伊人小说
2. 伊人小说’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 伊人小说 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 伊人小说 in the recent period. As of 2021-03-16, among the 伊人小说‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 7.14%, Playable Ads category's proportion is 0.0%, Image category's proportion is 92.86%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, 伊人小说's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.39%,
Audience Network's proportion is 24.2%,
Instagram's proportion is 24.2%,
Messenger's proportion is 24.2%,
's proportion is .
In the date of 2021-03-16, 伊人小说‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 伊人小说
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 伊人小说. We can see some advertising trends.
Top 1 Ad Creative of 伊人小说
Ad Details ：
Headline ：壹代名將，卸甲歸來，商界傾軋，也絲毫不懼
Text ：拥有海量热门畅销小说，类型丰富，内容覆盖都市爱情、校园言情、搞笑二次元、豪门宅斗、灵异仙侠、宫斗重生、言情小说，穿越小说，霸道总裁、宫斗小说、玄幻修真、歷史军事、科幻灵异、恐怖悬疑，总有一款拨动你的心...
Top 2 Ad Creative of 伊人小说
Ad Details ：
Headline ：“你是癱子，我是醜女，咱倆半斤對八兩，誰都別嫌棄誰。”
Text ：拥有海量热门畅销小说，类型丰富，内容覆盖都市爱情、校园言情、搞笑二次元、豪门宅斗、灵异仙侠、宫斗重生、言情小说，穿越小说，霸道总裁、宫斗小说、玄幻修真、歷史军事、科幻灵异、恐怖悬疑，总有一款拨动你的心...
Top 3 Ad Creative of 伊人小说
Ad Details ：
Headline ：第一戰神衣錦還鄉，卻受到所有人的嘲諷
Text ：拥有海量热门畅销小说，类型丰富，内容覆盖都市爱情、校园言情、搞笑二次元、豪门宅斗、灵异仙侠、宫斗重生、言情小说，穿越小说，霸道总裁、宫斗小说、玄幻修真、歷史军事、科幻灵异、恐怖悬疑，总有一款拨动你的心...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 330 | 244 | 237 |
| Popularity | 975 | 940 | 915 |
| Dimensions | 600 x 600 | 800 x 800 | 800 x 800 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 3 | 2 | 2 |
| Countries | Taiwan,Malaysia,Singapore,Hong Kong | Taiwan | Malaysia,Vietnam,Singapore,China,Macau,Hong Kong,Australia,Thailand |
| Language | Chinese (Simplified) | Chinese (Simplified) | Chinese (Simplified) |
Through the above analysis, we can see that the most effective channel for 伊人小说 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free 伊人小说's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 伊人小说, you can click the app name below to view related reports, or you can find more info in ASOTools.