全家行動購 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 全家行動購's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 全家行動購.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 全家行動購
App Name : 全家行動購
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : TAIWAN FAMILYMART CO.,LTD.
Publisher : Instagram,Facebook,PhotoGrid Video Collage maker
Total creative ads during the time period : 315
Duration : 877
Popularity : 19,099
Check ASO Keywords of 全家行動購
2. 全家行動購’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 全家行動購 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 全家行動購 in the recent period. As of 2021-03-16, among the 全家行動購‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, 全家行動購's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.83%,
Audience Network's proportion is 25.74%,
Messenger's proportion is 24.37%,
Instagram's proportion is 24.05%,
's proportion is .
In the date of 2021-03-16, 全家行動購‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 全家行動購
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 全家行動購. We can see some advertising trends.
Top 1 Ad Creative of 全家行動購
Ad Details ：
Headline ：紅豆紫米堅果飲
Text ：少女心大噴發💕全家草莓季來囉❗
愛吃草莓🍓的你，怎能錯過！
草莓食品任你選 👉https://bit.ly/3mXSiEZ
一整天的幸福就在口中環繞😍
✅當季採摘鮮嫩飽滿多汁的草莓
✅柔軟的戚風蛋糕，酸中帶甜的滋味
✅堅持真材實料爆滿草莓蛋糕
無法抗拒的草莓季這裡選👉https://bit.ly/3mXSiEZ
✨ 綁定街口聯名卡付款，最高回饋4%
✨下載「全家行動購APP」，好康不漏接
Top 2 Ad Creative of 全家行動購
Ad Details ：
Headline ：黑芝麻紫米堅果飲
Text ：年菜訂了沒？指定購買年菜，全家點數2倍贈！
全家行動購都幫你準備好囉
名廚特製年菜火熱開賣中 👉https://bit.ly/3sDdQer
✅【台北寒舍艾美酒店】豪華年菜組
✅【王品嚴選】紹興藥膳醉鮮蝦
✅【老協珍】金色三麥喜嗡嗡佛跳牆
✨綁定街口聯名卡付款，最高回饋4%
✨下載全家行動購APP，好康不漏接！
指定購買全家點數2倍贈👉https://bit.ly/3sDdQer
Top 3 Ad Creative of 全家行動購
Ad Details ：
Headline ：紅豆紫米堅果飲
Text ：年菜訂了沒？指定購買年菜，全家點數2倍贈！
全家行動購都幫你準備好囉
名廚特製年菜火熱開賣中 👉https://bit.ly/3sDdQer
✅【台北寒舍艾美酒店】豪華年菜組
✅【王品嚴選】紹興藥膳醉鮮蝦
✅【老協珍】金色三麥喜嗡嗡佛跳牆
✨綁定街口聯名卡付款，最高回饋4%
✨下載全家行動購APP，好康不漏接！
指定購買全家點數2倍贈👉https://bit.ly/3sDdQer
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 62 | 62 | 62 |
| Popularity | 144 | 144 | 142 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 34 | 33 | 33 |
| Countries | Taiwan,Canada,United Kingdom,Australia,United States,Norway | Taiwan,United Kingdom,Australia,United States,Canada,Norway | Taiwan,Canada,United States,Australia,United Kingdom,Norway |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for 全家行動購 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free 全家行動購's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 全家行動購, you can click the app name below to view related reports, or you can find more info in ASOTools.