叫我大掌櫃 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 叫我大掌櫃's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 叫我大掌櫃.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 叫我大掌櫃
App Name : 叫我大掌櫃
Logo：
OS : iOS
Network : Facebook,Messenger,Audience Network
Developer : U-LIKE ENTERTAINMENT LIMITED
Publisher : Instagram,Facebook,Royale Summoners - War Of Dragon And Monster,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,Death -Fatal Love with Tender Reaper-,Drift Mania Championship
Total creative ads during the time period : 3,349
Duration : 216
Popularity : 352,629
Check ASO Keywords of 叫我大掌櫃
2. 叫我大掌櫃’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 叫我大掌櫃 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 叫我大掌櫃 in the recent period. As of 2021-03-15, among the 叫我大掌櫃‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 92.95%, Playable Ads category's proportion is 0.0%, Image category's proportion is 6.55%, Carousel category's proportion is 0.5%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, 叫我大掌櫃's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.22%,
Facebook's proportion is 25.14%,
Messenger's proportion is 24.84%,
Audience Network's proportion is 24.8%,
's proportion is .
In the date of 2021-03-15, 叫我大掌櫃‘s network with the most ads is Audience Network and its proportion is 25.06%.
3. Top 3 Ad Creative Analysis of 叫我大掌櫃
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 叫我大掌櫃. We can see some advertising trends.
Top 1 Ad Creative of 叫我大掌櫃
Ad Details ：
Headline ：😎想富貴，做掌櫃😎
Text ：2020年清明上河圖畫風商戰RPG手遊！
開門做生意，一天一個億💰💰
店鋪當掌櫃，身價秒過億🏘🏘🏘
Top 2 Ad Creative of 叫我大掌櫃
Ad Details ：
Headline ：😎想富貴，做掌櫃😎
Text ：2020年清明上河圖畫風商戰RPG手遊！
開門做生意，一天一個億💰💰
店鋪當掌櫃，身價秒過億🏘🏘🏘
Top 3 Ad Creative of 叫我大掌櫃
Ad Details ：
Headline ：😎想富貴，做掌櫃😎
Text ：2020年清明上河圖畫風商戰RPG手遊！
開門做生意，一天一個億💰💰
快來打造你的汴京商業帝國！🏘🏘🏘
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 101 | 101 | 95 |
| Popularity | 739 | 734 | 692 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 400 x 400 |
| Creative Type | Image | Image | Video |
| Network | Audience Network | Messenger | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | Taiwan | Taiwan | Taiwan |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for 叫我大掌櫃 in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free 叫我大掌櫃's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 叫我大掌櫃, you can click the app name below to view related reports, or you can find more info in ASOTools.