執劍之刻 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 執劍之刻's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 執劍之刻.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 執劍之刻
App Name : 執劍之刻
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : XIIMOON ENTERTAINMENT(HONG KONG)CO.,LIMITED
Publisher : Instagram,Facebook,Bike Games for Kids - Free,Shake it,AngularJS Tutorial,空気読み力
Total creative ads during the time period : 872
Duration : 129
Popularity : 66,801
Check ASO Keywords of 執劍之刻
2. 執劍之刻’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 執劍之刻 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 執劍之刻 in the recent period. As of 2021-03-14, among the 執劍之刻‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.72%, Playable Ads category's proportion is 0.0%, Image category's proportion is 49.28%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, 執劍之刻's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.44%,
Audience Network's proportion is 24.95%,
Messenger's proportion is 24.94%,
Instagram's proportion is 24.66%,
's proportion is .
In the date of 2021-03-14, 執劍之刻‘s network with the most ads is Audience Network and its proportion is 25.36%.
3. Top 3 Ad Creative Analysis of 執劍之刻
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 執劍之刻. We can see some advertising trends.
Top 1 Ad Creative of 執劍之刻
Ad Details ：
Headline ：🔥浪漫和風尋愛RPG遊戲🔥
Text ：👏👏綺麗和風浪漫手遊😎😎今日搶先釋出令人眼花撩亂的江戶美男陣容‼#執劍之刻
🎉純正日系血統，打造質感爆表的美男陣容😍
Top 2 Ad Creative of 執劍之刻
Ad Details ：
Headline ：🔥浪漫和風尋愛RPG遊戲🔥
Text ：👏👏綺麗和風浪漫手遊😎😎今日搶先釋出令人眼花撩亂的江戶美男陣容‼#執劍之刻
🎉純正日系血統，打造質感爆表的美男陣容😍
Top 3 Ad Creative of 執劍之刻
Ad Details ：
Headline ：🔥浪漫和風尋愛RPG遊戲🔥
Text ：👏👏綺麗和風浪漫手遊😎😎今日搶先釋出令人眼花撩亂的江戶美男陣容‼#執劍之刻
🎉純正日系血統，打造質感爆表的美男陣容😍
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 76 | 76 | 76 |
| Popularity | 567 | 565 | 564 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Taiwan,Hong Kong,Macau | Macau,Hong Kong,Taiwan | Taiwan,Macau,Hong Kong |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for 執劍之刻 in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free 執劍之刻's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 執劍之刻, you can click the app name below to view related reports, or you can find more info in ASOTools.