宮廷之夢 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 宮廷之夢's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 宮廷之夢.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 宮廷之夢
App Name : 宮廷之夢
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Uplay Global
Publisher : Instagram
Total creative ads during the time period : 63
Duration : 148
Popularity : 9,213
Check ASO Keywords of 宮廷之夢
2. 宮廷之夢’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 宮廷之夢 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 宮廷之夢 in the recent period. As of 2021-03-16, among the 宮廷之夢‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, 宮廷之夢's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.81%,
Audience Network's proportion is 22.73%,
Instagram's proportion is 22.73%,
Messenger's proportion is 22.73%,
's proportion is .
In the date of 2021-03-16, 宮廷之夢‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 宮廷之夢
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 宮廷之夢. We can see some advertising trends.
Top 1 Ad Creative of 宮廷之夢
Ad Details ：
Headline ：唯美古風換裝戀愛遊戲
Text ：全新古風換裝遊戲，宮鬥養娃談戀愛，真實模擬當妃子！
Top 2 Ad Creative of 宮廷之夢
Ad Details ：
Headline ：唯美古風換裝戀愛遊戲
Text ：全新古風換裝遊戲，宮鬥養娃談戀愛，真實模擬當妃子！
Top 3 Ad Creative of 宮廷之夢
Ad Details ：
Headline ：唯美古風換裝戀愛遊戲
Text ：全新古風換裝遊戲，宮鬥養娃談戀愛，真實模擬當妃子！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 147 | 147 | 147 |
| Popularity | 961 | 960 | 958 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Hong Kong,Macau,Taiwan | Hong Kong,Macau,Taiwan | Macau,Hong Kong,Taiwan |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for 宮廷之夢 in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free 宮廷之夢's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 宮廷之夢, you can click the app name below to view related reports, or you can find more info in ASOTools.