小心动 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 小心动's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 小心动.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 小心动
App Name : 小心动
Logo：
OS : Android
Network : 头条穿山甲,爱奇艺,今日头条
Developer : 无锡白兔网络科技有限公司
Publisher : 今日头条,最右,皮皮搞笑,中华万年历,Youku,直播吧,Mars Security,蜻蜓FM（全球电台收音機）
Total creative ads during the time period : 1,231
Duration : 321
Popularity : 66,142
Check ASO Keywords of 小心动
2. 小心动’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 小心动 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 小心动 in the recent period. As of 2021-03-11, among the 小心动‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 小心动's the proportion of networks impressions are placed like this:
西瓜视频's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 小心动‘s network with the most ads is 西瓜视频 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 小心动
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 小心动. We can see some advertising trends.
Top 1 Ad Creative of 小心动
Ad Details ：
Headline ：在本区，晚上睡不着，想找个人陪我聊天，合适可以谈朋友
Text ：
Top 2 Ad Creative of 小心动
Ad Details ：
Headline ：想找襄阳附近的聊聊，可处对象
Text ：
Top 3 Ad Creative of 小心动
Ad Details ：
Headline ：想找丽水附近的聊聊，可处对象
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 131 | 32 | 28 |
| Popularity | 279 | 163 | 141 |
| Dimensions | 1280 x 720 | 600 x 300 | 600 x 300 |
| Creative Type | Image | Image | Image |
| Network | 今日头条 | 爱奇艺 | 爱奇艺 |
| Related Ads | 2 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 小心动 in recent advertising is 今日头条, and the main creative type is Image.
In conclusion: The above is a free 小心动's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 小心动, you can click the app name below to view related reports, or you can find more info in ASOTools.