小蚁帝国 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 小蚁帝国's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 小蚁帝国.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 小蚁帝国
App Name : 小蚁帝国
Logo：
OS : Android
Network : 头条穿山甲,今日头条,快手
Developer : 深圳市动能无线传媒有限公司
Publisher : 今日头条,抖音短视频,西瓜视频,熊猫四川麻将,射一射,Voxel,最右,Paint.ly
Total creative ads during the time period : 1,160
Duration : 138
Popularity : 60,620
Check ASO Keywords of 小蚁帝国
2. 小蚁帝国’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 小蚁帝国 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 小蚁帝国 in the recent period. As of 2021-03-10, among the 小蚁帝国‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, 小蚁帝国's the proportion of networks impressions are placed like this:
头条穿山甲's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-10, 小蚁帝国‘s network with the most ads is 头条穿山甲 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 小蚁帝国
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 小蚁帝国. We can see some advertising trends.
Top 1 Ad Creative of 小蚁帝国
Ad Details ：
Headline ：吃饭的时候不要玩这个游戏，饭都凉了
Text ：
Top 2 Ad Creative of 小蚁帝国
Ad Details ：
Headline ：小蚁帝国
Text ：2021榜单小游戏
Top 3 Ad Creative of 小蚁帝国
Ad Details ：
Headline ：这蚂蚁游戏太新颖，快来打造属于你的蚂蚁帝国吧~
Text ：这蚂蚁游戏太新颖，快来打造属于你的蚂蚁帝国吧~
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 51 | 22 | 32 |
| Popularity | 154 | 110 | 95 |
| Dimensions | 960 x 540 | 540 x 960 | 690 x 388 |
| Creative Type | Video | Video | Image |
| Network | 今日头条 | 西瓜视频 | 头条穿山甲 |
| Related Ads | 1 | 1 | 2 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 小蚁帝国 in recent advertising is 今日头条, and the main creative type is Video.
In conclusion: The above is a free 小蚁帝国's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 小蚁帝国, you can click the app name below to view related reports, or you can find more info in ASOTools.