开心召唤 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 开心召唤's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 开心召唤.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 开心召唤
App Name : 开心召唤
Logo：
OS : Android
Network : 今日头条,头条穿山甲,火山小视频
Developer : 福州灰度科技有限公司
Publisher : 今日头条,火山直播,抖音短视频,西瓜视频
Total creative ads during the time period : 316
Duration : 126
Popularity : 21,405
Check ASO Keywords of 开心召唤
2. 开心召唤’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 开心召唤 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 开心召唤 in the recent period. As of 2021-03-11, among the 开心召唤‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 开心召唤's the proportion of networks impressions are placed like this:
抖音短视频's proportion is 90.58%,
今日头条's proportion is 9.42%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 开心召唤‘s network with the most ads is 今日头条 and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of 开心召唤
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 开心召唤. We can see some advertising trends.
Top 1 Ad Creative of 开心召唤
Ad Details ：
Headline ：每天3分钟，王者皮肤可以免费兑换，你要的全都有！
Text ：
Top 2 Ad Creative of 开心召唤
Ad Details ：
Headline ：每天3分钟，王者皮肤可以免费兑换，你要的全都有！
Text ：
Top 3 Ad Creative of 开心召唤
Ad Details ：
Headline ：圣诞狂欢，前100名免费送皮肤！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 80 | 79 | 73 |
| Popularity | 583 | 576 | 488 |
| Dimensions | 720 x 1280 | 720 x 1280 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | 火山小视频 | 抖音短视频 | 火山小视频 |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 开心召唤 in recent advertising is 火山小视频, and the main creative type is Video.
In conclusion: The above is a free 开心召唤's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 开心召唤, you can click the app name below to view related reports, or you can find more info in ASOTools.