微店 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 微店's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 微店.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 微店
App Name : 微店
Logo：
OS : Android
Network : 今日头条,西瓜视频,微博
Developer : 北京口袋时尚科技有限公司
Publisher : 图色,极速清理管家轻量版,欢乐赚,二维码生成器,天天快报-年度成长最快的个性阅读智能推荐资讯软件,Bubble Shooter,Instagram
Total creative ads during the time period : 716
Duration : 1,250
Popularity : 47,926
Check ASO Keywords of 微店
2. 微店’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 微店 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 微店 in the recent period. As of 2021-03-11, among the 微店‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 微店's the proportion of networks impressions are placed like this:
火山小视频's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 微店‘s network with the most ads is 火山小视频 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 微店
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 微店. We can see some advertising trends.
Top 1 Ad Creative of 微店
Ad Details ：
Headline ：支持7天无理由退货
Text ：微信：miaovv9999
店铺：云腾科技 https://k.ruyu.com/ym=-a=K9
Top 2 Ad Creative of 微店
Ad Details ：
Headline ：支持7天无理由退货
Text ：微信：miaovv9999
店铺：云腾科技 https://k.ruyu.com/ym=-a=K9
Top 3 Ad Creative of 微店
Ad Details ：
Headline ：支持7天无理由退货
Text ：微信：miaovv9999
店铺：云腾科技 https://k.ruyu.com/ym=-a=K9
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 190 | 190 | 190 |
| Popularity | 989 | 989 | 989 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,United States,Australia,Canada | United Kingdom,United States,Australia,Canada | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for 微店 in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free 微店's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 微店, you can click the app name below to view related reports, or you can find more info in ASOTools.