成语黄金屋 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 成语黄金屋's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 成语黄金屋.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 成语黄金屋
App Name : 成语黄金屋
Logo：
OS : Android
Network : 头条穿山甲,今日头条,腾讯社交广告（广点通）
Developer : 北京创优亿动科技有限公司
Publisher : 今日头条,火山直播,抖音短视频,守护球球,图片搜搜,停车达人,数字华容道,成语消消消
Total creative ads during the time period : 1,278
Duration : 407
Popularity : 90,737
Check ASO Keywords of 成语黄金屋
2. 成语黄金屋’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 成语黄金屋 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 成语黄金屋 in the recent period. As of 2021-03-11, among the 成语黄金屋‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 14.29%, Playable Ads category's proportion is 0.0%, Image category's proportion is 85.71%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 成语黄金屋's the proportion of networks impressions are placed like this:
头条穿山甲's proportion is 73.42%,
今日头条's proportion is 26.58%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 成语黄金屋‘s network with the most ads is 头条穿山甲 and its proportion is 71.43%.
3. Top 3 Ad Creative Analysis of 成语黄金屋
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 成语黄金屋. We can see some advertising trends.
Top 1 Ad Creative of 成语黄金屋
Ad Details ：
Headline ：猜成语还能赚钱，1元就能提现，不信来试试！
Text ：
Top 2 Ad Creative of 成语黄金屋
Ad Details ：
Headline ：猜成语还能赚钱，1元就能提现，秒到账！
Text ：
Top 3 Ad Creative of 成语黄金屋
Ad Details ：
Headline ：猜成语就能赚零花钱，100金币≈1元，随时提现！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 124 | 122 | 119 |
| Popularity | 885 | 863 | 853 |
| Dimensions | 360 x 640 | 360 x 640 | 360 x 640 |
| Creative Type | Video | Video | Video |
| Network | 火山小视频 | 西瓜视频 | 火山小视频 |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 成语黄金屋 in recent advertising is 火山小视频, and the main creative type is Video.
In conclusion: The above is a free 成语黄金屋's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 成语黄金屋, you can click the app name below to view related reports, or you can find more info in ASOTools.