我的饭店 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 我的饭店's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 我的饭店.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 我的饭店
App Name : 我的饭店
Logo：
OS : Android
Network : 头条穿山甲,今日头条,西瓜视频
Developer : 海南逸鑫网络技术有限公司
Publisher :
Total creative ads during the time period : 109
Duration : 15
Popularity : 5,582
Check ASO Keywords of 我的饭店
2. 我的饭店’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 我的饭店 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 我的饭店 in the recent period. As of 2021-03-11, among the 我的饭店‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 我的饭店's the proportion of networks impressions are placed like this:
今日头条's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 我的饭店‘s network with the most ads is 今日头条 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 我的饭店
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 我的饭店. We can see some advertising trends.
Top 1 Ad Creative of 我的饭店
Ad Details ：
Headline ：这个美食经营游戏太好玩了，打造美食餐厅，休闲又烧脑！
Text ：这个美食经营游戏太好玩了，打造美食餐厅，休闲又烧脑！
Top 2 Ad Creative of 我的饭店
Ad Details ：
Headline ：休闲经营养成，打造5星级餐厅进阶餐饮大佬！
Text ：休闲经营养成，打造5星级餐厅进阶餐饮大佬！
Top 3 Ad Creative of 我的饭店
Ad Details ：
Headline ：老铁，不要再玩氪金游戏啦，我的饭店已经能自动帮你赚钱啦
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 10 | 7 | 7 |
| Popularity | 60 | 57 | 57 |
| Dimensions | 1080 x 1920 | 1080 x 1920 | 540 x 960 |
| Creative Type | Image | Image | Video |
| Network | 头条穿山甲 | 头条穿山甲 | 今日头条 |
| Related Ads | 2 | 2 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 我的饭店 in recent advertising is 头条穿山甲, and the main creative type is Image.
In conclusion: The above is a free 我的饭店's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 我的饭店, you can click the app name below to view related reports, or you can find more info in ASOTools.