搜狗手机助手 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 搜狗手机助手's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 搜狗手机助手.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 搜狗手机助手
App Name : 搜狗手机助手
Logo：
OS : Android
Network : 头条穿山甲,今日头条,百度
Developer : 北京搜狗信息服务有限公司
Publisher : 今日头条,百度,东方头条-个性化新闻阅读平台,西瓜视频,火山直播,抖音短视频,消灭病毒
Total creative ads during the time period : 548
Duration : 790
Popularity : 36,981
Check ASO Keywords of 搜狗手机助手
2. 搜狗手机助手’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 搜狗手机助手 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 搜狗手机助手 in the recent period. As of 2021-03-11, among the 搜狗手机助手‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 搜狗手机助手's the proportion of networks impressions are placed like this:
百度's proportion is 49.41%,
头条穿山甲's proportion is 0.8%,
今日头条's proportion is 0.37%,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 搜狗手机助手‘s network with the most ads is 头条穿山甲 and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of 搜狗手机助手
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 搜狗手机助手. We can see some advertising trends.
Top 1 Ad Creative of 搜狗手机助手
Ad Details ：
Headline ：搜狗手机助手
Text ：
Top 2 Ad Creative of 搜狗手机助手
Ad Details ：
Headline ：安卓手机数据恢复助手下载_一键找回删除的数据
Text ：通过应用市场安全下载. 找回误删的好友,聊天信息,相册视频
Top 3 Ad Creative of 搜狗手机助手
Ad Details ：
Headline ：【wifi_精灵】_官方正版下载
Text ：「wifi 精灵」,真正的随身WiFi连接管理工具,免费又安全!通过搜狗手机助手安全下载.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 75 | 94 | 93 |
| Popularity | 996 | 748 | 742 |
| Dimensions | 640 x 360 | 300 x 300 | 240 x 240 |
| Creative Type | Image | Image | Image |
| Network | 西瓜视频 | 百度 | |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 搜狗手机助手 in recent advertising is 西瓜视频, and the main creative type is Image.
In conclusion: The above is a free 搜狗手机助手's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 搜狗手机助手, you can click the app name below to view related reports, or you can find more info in ASOTools.