新鹿鼎記 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 新鹿鼎記's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 新鹿鼎記.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 新鹿鼎記
App Name : 新鹿鼎記
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : Mover Games Limited
Publisher : Fotor - Photo Editor&Collage,GulogGratis,Instagram,OLX Classifieds,TopBuzz: Notícias,Vídeos, GIFs,开箱模拟器 for 皇室战争,MakeupPlus - Virtual Makeup,appsGratis
Total creative ads during the time period : 819
Duration : 590
Popularity : 254,782
Check ASO Keywords of 新鹿鼎記
2. 新鹿鼎記’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 新鹿鼎記 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 新鹿鼎記 in the recent period. As of 2021-03-13, among the 新鹿鼎記‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-13, 新鹿鼎記's the proportion of networks impressions are placed like this:
Facebook's proportion is 30.92%,
Instagram's proportion is 30.68%,
Audience Network's proportion is 19.39%,
Messenger's proportion is 19.01%,
's proportion is .
In the date of 2021-03-13, 新鹿鼎記‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 新鹿鼎記
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 新鹿鼎記. We can see some advertising trends.
Top 1 Ad Creative of 新鹿鼎記
Ad Details ：
Headline ：大人，奴家等你很久了~
Text ：
Top 2 Ad Creative of 新鹿鼎記
Ad Details ：
Headline ：大人，奴家等你很久了~
Text ：
Top 3 Ad Creative of 新鹿鼎記
Ad Details ：
Headline ：大人，奴家等你很久了~
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 265 | 265 | 265 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Macau,Hong Kong,Taiwan | Macau,Hong Kong,Taiwan | Macau,Hong Kong,Taiwan |
| Language | Chinese (Simplified) | Chinese (Simplified) | Chinese (Simplified) |
Through the above analysis, we can see that the most effective channel for 新鹿鼎記 in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free 新鹿鼎記's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 新鹿鼎記, you can click the app name below to view related reports, or you can find more info in ASOTools.