智联招聘 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 智联招聘's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 智联招聘.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 智联招聘
App Name : 智联招聘
Logo：
OS : Android
Network : 快手,今日头条,网易新闻
Developer : 北京网聘咨询有限公司
Publisher : 今日头条,天天快报-年度成长最快的个性阅读智能推荐资讯软件,火山直播,消灭病毒,早安我的少年
Total creative ads during the time period : 953
Duration : 2,178
Popularity : 59,322
Check ASO Keywords of 智联招聘
2. 智联招聘’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 智联招聘 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 智联招聘 in the recent period. As of 2021-03-11, among the 智联招聘‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 智联招聘's the proportion of networks impressions are placed like this:
网易新闻's proportion is 98.21%,
快手's proportion is 1.79%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 智联招聘‘s network with the most ads is 网易新闻 and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of 智联招聘
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 智联招聘. We can see some advertising trends.
Top 1 Ad Creative of 智联招聘
Ad Details ：
Headline ：用智联招聘找工作.简单又方便.
Text ：广告
Top 2 Ad Creative of 智联招聘
Ad Details ：
Headline ：用智联招聘找工作.简单又方便.
Text ：广告
Top 3 Ad Creative of 智联招聘
Ad Details ：
Headline ：本地招聘：年轻人还在发愁找工作？来这里，海量高薪岗位等你
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 91 | 84 | 72 |
| Popularity | 679 | 625 | 473 |
| Dimensions | 1280 x 720 | 1280 x 720 | 1280 x 720 |
| Creative Type | Image | Image | Video |
| Network | WIFI万能钥匙 | WIFI万能钥匙 | 火山小视频 |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 智联招聘 in recent advertising is WIFI万能钥匙, and the main creative type is Image.
In conclusion: The above is a free 智联招聘's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 智联招聘, you can click the app name below to view related reports, or you can find more info in ASOTools.