欢乐斗地主 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 欢乐斗地主's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 欢乐斗地主.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 欢乐斗地主
App Name : 欢乐斗地主
Logo：
OS : iOS
Network : 趣头条,快手,腾讯社交广告（广点通）
Developer : Tencent Mobile Games
Publisher : Maxthon Browser - Fast & Safe Cloud Web Browser,百度,快报-腾讯兴趣阅读平台,触宝电话,黄历万年历开运
Total creative ads during the time period : 143
Duration : 1,908
Popularity : 19,720
Check ASO Keywords of 欢乐斗地主
2. 欢乐斗地主’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 欢乐斗地主 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 欢乐斗地主 in the recent period. As of 2021-02-24, among the 欢乐斗地主‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-24, 欢乐斗地主's the proportion of networks impressions are placed like this:
百度's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-24, 欢乐斗地主‘s network with the most ads is 百度 and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of 欢乐斗地主
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 欢乐斗地主. We can see some advertising trends.
Top 1 Ad Creative of 欢乐斗地主
Ad Details ：
Headline ：真正好玩的棋牌游戏全新登场！泰州用户专享!
Text ：欢乐游戏
Top 2 Ad Creative of 欢乐斗地主
Ad Details ：
Headline ：斗地
Text ：斗地
Top 3 Ad Creative of 欢乐斗地主
Ad Details ：
Headline ：欢乐斗地怎么和好友玩
Text ：欢乐斗地
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 356 | 334 | 334 |
| Popularity | 998 | 993 | 993 |
| Dimensions | 577 x 251 | 280 x 200 | 280 x 200 |
| Creative Type | Image | Image | Image |
| Network | 百度 | ||
| Related Ads | 3 | 3 | 3 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 欢乐斗地主 in recent advertising is , and the main creative type is Image.
In conclusion: The above is a free 欢乐斗地主's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 欢乐斗地主, you can click the app name below to view related reports, or you can find more info in ASOTools.