省呗 Competitive Intelligence|Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 省呗's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 省呗.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 省呗
App Name : 省呗
Logo:
OS : Android
Network : UC头条,百度,腾讯社交广告(广点通)
Developer : 深圳萨摩耶互联网金融服务有限公司
Publisher : 东方头条-个性化新闻阅读平台,铃声多多,天天快报-年度成长最快的个性阅读智能推荐资讯软件,腾讯新闻-打开眼界,猎豹清理大师
Total creative ads during the time period : 809
Duration : 1,336
Popularity : 11,240
Check ASO Keywords of 省呗
2. 省呗’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 省呗 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 省呗 in the recent period. As of 2021-03-11, among the 省呗‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 75.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 省呗's the proportion of networks impressions are placed like this:
快手's proportion is 73.21%,
百度's proportion is 19.8%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 省呗‘s network with the most ads is 快手 and its proportion is 75.0%.
3. Top 3 Ad Creative Analysis of 省呗
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 省呗. We can see some advertising trends.
Top 1 Ad Creative of 省呗
Ad Details :
Headline :远离高息贷,借钱用省呗,最高借50000,利息低至0.49%!
Text :远离高息贷,借钱用省呗,最高借50000,利息低至0.49%!
Top 2 Ad Creative of 省呗
Ad Details :
Headline :各大银行存款利率上浮,把钱放在哪个银行比较好?
Text :
Top 3 Ad Creative of 省呗
Ad Details :
Headline :急需用钱用省呗,比借呗利息低,最快3分钟放款
Text :
Basic Info of Top 3 Ad Creative
1st | 2nd | 3rd | |
Duration | 97 | 69 | 62 |
Popularity | 339 | 198 | 172 |
Dimensions | 720 x 1280 | 240 x 240 | 720 x 1280 |
Creative Type | Video | Image | Video |
Network | 火山小视频 | 快手 | |
Related Ads | 2 | 2 | 2 |
Countries | |||
Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 省呗 in recent advertising is 火山小视频, and the main creative type is Video.
In conclusion: The above is a free 省呗's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 省呗, you can click the app name below to view related reports, or you can find more info in ASOTools.