解救美人鱼 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 解救美人鱼's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 解救美人鱼.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 解救美人鱼
App Name : 解救美人鱼
Logo：
OS : Android
Network : 头条穿山甲,网易新闻,今日头条
Developer : 广州勇往科技有限公司
Publisher : 今日头条,同桌大作战
Total creative ads during the time period : 162
Duration : 178
Popularity : 8,698
Check ASO Keywords of 解救美人鱼
2. 解救美人鱼’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 解救美人鱼 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 解救美人鱼 in the recent period. As of 2021-03-04, among the 解救美人鱼‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-04, 解救美人鱼's the proportion of networks impressions are placed like this:
头条穿山甲's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-04, 解救美人鱼‘s network with the most ads is 头条穿山甲 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 解救美人鱼
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 解救美人鱼. We can see some advertising trends.
Top 1 Ad Creative of 解救美人鱼
Ad Details ：
Headline ：意外解救美人鱼，看她如何开启一段奇妙之旅
Text ：意外解救美人鱼，看她如何开启一段奇妙之旅
Top 2 Ad Creative of 解救美人鱼
Ad Details ：
Headline ：我闯到了99关你能闯几关？
Text ：我闯到了99关你能闯几关？
Top 3 Ad Creative of 解救美人鱼
Ad Details ：
Headline ：勇士们！快来救救美人鱼公主
Text ：勇士们！快来救救美人鱼公主
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 81 | 27 | 14 |
| Popularity | 242 | 95 | 82 |
| Dimensions | 1200 x 627 | 1080 x 1920 | 1080 x 1920 |
| Creative Type | Image | Image | Image |
| Network | 金山联盟 | 头条穿山甲 | 头条穿山甲 |
| Related Ads | 2 | 2 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 解救美人鱼 in recent advertising is 金山联盟, and the main creative type is Image.
In conclusion: The above is a free 解救美人鱼's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 解救美人鱼, you can click the app name below to view related reports, or you can find more info in ASOTools.