象棋高手 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 象棋高手's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 象棋高手.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 象棋高手
App Name : 象棋高手
Logo：
OS : Android
Network : 头条穿山甲,爱奇艺,今日头条
Developer :
Publisher : 西瓜视频,Mars Security,今日头条,火山直播,愛奇藝(手機舊版)–熱播連續劇線上看,扎堆小说,疯狂玩消星星,消灭病毒,杀毒清理大师
Total creative ads during the time period : 426
Duration : 465
Popularity : 29,886
Check ASO Keywords of 象棋高手
2. 象棋高手’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 象棋高手 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 象棋高手 in the recent period. As of 2021-03-05, among the 象棋高手‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-05, 象棋高手's the proportion of networks impressions are placed like this:
头条穿山甲's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-05, 象棋高手‘s network with the most ads is 头条穿山甲 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 象棋高手
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 象棋高手. We can see some advertising trends.
Top 1 Ad Creative of 象棋高手
Ad Details ：
Headline ：别再玩假象棋了，这款象棋游戏，你能玩3年！
Text ：
Top 2 Ad Creative of 象棋高手
Ad Details ：
Headline ：象棋迷的福音，这款象棋游戏你玩过吗？
Text ：
Top 3 Ad Creative of 象棋高手
Ad Details ：
Headline ：揭秘街头十大象棋残局
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 73 | 72 | 104 |
| Popularity | 520 | 493 | 388 |
| Dimensions | 360 x 640 | 360 x 640 | 600 x 300 |
| Creative Type | Video | Video | Image |
| Network | 火山小视频 | 火山小视频 | 爱奇艺 |
| Related Ads | 1 | 1 | 2 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 象棋高手 in recent advertising is 火山小视频, and the main creative type is Video.
In conclusion: The above is a free 象棋高手's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 象棋高手, you can click the app name below to view related reports, or you can find more info in ASOTools.