道長來了 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 道長來了's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 道長來了.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 道長來了
App Name : 道長來了
Logo：
OS : Android
Network : Instagram,Audience Network,Messenger
Developer : HKmagic
Publisher : Instagram
Total creative ads during the time period : 381
Duration : 230
Popularity : 88,975
Check ASO Keywords of 道長來了
2. 道長來了’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 道長來了 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 道長來了 in the recent period. As of 2021-03-15, among the 道長來了‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, 道長來了's the proportion of networks impressions are placed like this:
Facebook's proportion is 37.28%,
Audience Network's proportion is 20.92%,
Instagram's proportion is 20.9%,
Messenger's proportion is 20.9%,
's proportion is .
In the date of 2021-03-15, 道長來了‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 道長來了
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 道長來了. We can see some advertising trends.
Top 1 Ad Creative of 道長來了
Ad Details ：
Headline ：道長來了
Text ：你班友仔
714都 過咗啦仲出來散步
Top 2 Ad Creative of 道長來了
Ad Details ：
Headline ：唸咒！驅鬼！急急如律令！
Text ：臨 兵 鬥 者 皆 陣 列 在 前！
速速降服！否則打得你魂飛魄散！
#盜墓 #驅鬼 #林正英
Top 3 Ad Creative of 道長來了
Ad Details ：
Headline ：唸咒！驅鬼！急急如律令！
Text ：臨 兵 鬥 者 皆 陣 列 在 前！
速速降服！否則打得你魂飛魄散！
#盜墓 #驅鬼 #林正英
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 172 | 172 | 172 |
| Popularity | 988 | 988 | 988 |
| Dimensions | 1080 x 1080 | 1280 x 800 | 1280 x 800 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Australia,Macau,Hong Kong,Korea | Macau,Korea,Australia,Hong Kong,United Kingdom | Macau,Korea,Australia,Hong Kong,United Kingdom |
| Language | Chinese (Traditional) | Chinese (Simplified) | Chinese (Simplified) |
Through the above analysis, we can see that the most effective channel for 道長來了 in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free 道長來了's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 道長來了, you can click the app name below to view related reports, or you can find more info in ASOTools.