아이디어스(idus) Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 아이디어스(idus)'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 아이디어스(idus).
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 아이디어스(idus)
App Name : 아이디어스(idus)
Logo：
OS : iOS
Network : Audience Network,Facebook,Messenger
Developer : Backpackr Inc.
Publisher : OLX Classifieds,Fotor - Photo Editor&Collage,GulogGratis,Montage Video Musique,MakeupPlus - Virtual Makeup,Un día más culto,Instagram,FotoRus -Camera & Photo Editor
Total creative ads during the time period : 10,000
Duration : 1,803
Popularity : 840,738
Check ASO Keywords of 아이디어스(idus)
2. 아이디어스(idus)’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 아이디어스(idus) in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 아이디어스(idus) in the recent period. As of 2021-03-15, among the 아이디어스(idus)‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, 아이디어스(idus)'s the proportion of networks impressions are placed like this:
Facebook's proportion is 28.48%,
Instagram's proportion is 28.48%,
Audience Network's proportion is 21.52%,
Messenger's proportion is 21.52%,
's proportion is .
In the date of 2021-03-15, 아이디어스(idus)‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 아이디어스(idus)
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 아이디어스(idus). We can see some advertising trends.
Top 1 Ad Creative of 아이디어스(idus)
Ad Details ：
Headline ：어떻게 하는지 알고 싶으면 클릭!>
Text ：■ 대한민국 모바일 앱 어워드 대상 수상! ◎ 갖고 싶은 작품을 매주 무료로 드립니다. ◎ 앱 내의 이벤트 페이지를 확인해 주세요. ■ idus (아이디어스) 는? idea + us = idus 핸드메이드 작가님들의 작품을 살 수 있는 장터 서비스....
Top 2 Ad Creative of 아이디어스(idus)
Ad Details ：
Headline ：오직 오늘만 할인하는 작품⏰
Text ：아이디어스 할인한대‼내일도, 모레도😆💖
매일 자정⏰ 바뀌는 할인작품 보러가기
Top 3 Ad Creative of 아이디어스(idus)
Ad Details ：
Headline ：오직 오늘만 할인하는 작품⏰
Text ：아이디어스 할인한대‼내일도, 모레도😆💖
매일 자정⏰ 바뀌는 할인작품 보러가기
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 134 | 110 | 110 |
| Popularity | 926 | 807 | 807 |
| Dimensions | 600 x 484 | 400 x 400 | 426 x 426 |
| Creative Type | Image | Video | Video |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Korea,United States | Korea | Korea |
| Language | Korean | Korean | Korean |
Through the above analysis, we can see that the most effective channel for 아이디어스(idus) in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free 아이디어스(idus)'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 아이디어스(idus), you can click the app name below to view related reports, or you can find more info in ASOTools.