야놀자 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 야놀자's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 야놀자.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 야놀자
App Name : 야놀자
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : (주)야놀자
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,OLX Classifieds,TopBuzz: Notícias,Vídeos, GIFs,MakeupPlus - Virtual Makeup
Total creative ads during the time period : 2,788
Duration : 1,239
Popularity : 233,878
Check ASO Keywords of 야놀자
2. 야놀자’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 야놀자 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 야놀자 in the recent period. As of 2021-03-15, among the 야놀자‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 88.0%, Carousel category's proportion is 12.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, 야놀자's the proportion of networks impressions are placed like this:
Facebook's proportion is 32.88%,
Instagram's proportion is 28.13%,
Messenger's proportion is 22.19%,
Audience Network's proportion is 16.8%,
's proportion is .
In the date of 2021-03-15, 야놀자‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 야놀자
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 야놀자. We can see some advertising trends.
Top 1 Ad Creative of 야놀자
Ad Details ：
Headline ：제주도 특가 호캉스가 궁금하다면?
Text ：국내지만 해외 부럽지 않은 이 곳!👍👍
알아두면 쓸데있는 제주도 호캉스 맛집!🤭
야놀자 추천 제주도 호캉스로 GO~🛫
#야놀자 #호텔 #호캉스 #제주도 #제주도호텔 #제주도호캉스
#제주 #제주호텔 #제주호캉스
Top 2 Ad Creative of 야놀자
Ad Details ：
Headline ：야놀자 언택트 호텔 추천
Text ：[아낌없이 쏟아지는 야놀자 상시 혜택] 1. 국내 최다 숙소 보유, 최대 85% 할인 혜택 2. 가성비 최고!! 무한대실 최다 확보 3. 내주변 숙소 선착순 1만원 즉시 할인 4. 이용 시마다 무한쿠폰룸 1만원 즉시 할인(숙박기준, 대실 5천원)...
Top 3 Ad Creative of 야놀자
Ad Details ：
Headline ：제주도 특가 호캉스가 궁금하다면?
Text ：국내지만 해외 부럽지 않은 이 곳!👍👍
알아두면 쓸데있는 제주도 호캉스 맛집!🤭
야놀자 추천 제주도 호캉스로 GO~🛫
#야놀자 #호텔 #호캉스 #제주도 #제주도호텔 #제주도호캉스
#제주 #제주호텔 #제주호캉스
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 132 | 60 | 102 |
| Popularity | 617 | 406 | 393 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 2 | 1 | 2 |
| Countries | Korea | Korea | Korea |
| Language | Korean | Korean | Korean |
Through the above analysis, we can see that the most effective channel for 야놀자 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free 야놀자's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 야놀자, you can click the app name below to view related reports, or you can find more info in ASOTools.