全民养恐龙 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 全民养恐龙’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 全民养恐龙.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 全民养恐龙

App Name : 全民养恐龙

Logo

全民养恐龙-SocialPeta

OS : iOS

Network : 腾讯社交广告(广点通),一点资讯,知乎

Developer : Shanghai Kuzhen Network Technology Co., Ltd.

Publisher : 天天快报 - 腾讯兴趣阅读平台

Total creative ads during the time period : 3,826

Duration : 231

Popularity : 272,582

2. 全民养恐龙’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 全民养恐龙 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 全民养恐龙 in the recent period. As of 2020-09-07, among the 全民养恐龙‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 40.68%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 59.32%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 全民养恐龙’s the proportion of networks impressions are placed like this:

腾讯社交广告(广点通)’s proportion is 49.96%,

一点资讯’s proportion is 0.21%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, 全民养恐龙‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 49.15%.

3. Top 3 Ad Creative Analysis of 全民养恐龙

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 全民养恐龙. We can see some advertising trends.

Top 1 Ad Creative of 全民养恐龙

Ad Details :

Headline :开局一个蛋,孵出什么全看运气

Text :

Top 2 Ad Creative of 全民养恐龙

Ad Details :

Headline :Q版可爱的养恐龙小游戏

Text :开局挖出SS恐龙化石!收藏打造恐龙博物馆!

Top 3 Ad Creative of 全民养恐龙

Ad Details :

Headline :Q版可爱的养恐龙小游戏

Text :开局挖出SS恐龙化石!收藏打造恐龙博物馆!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 112 110 110
Popularity 391 224 224
Dimensions 1280 x 720 1280 x 720 1280 x 720
Creative Type Image Image Image
Network 网易新闻 腾讯社交广告(广点通)
Related Ads 2 4 4
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 全民养恐龙 in recent advertising is 网易新闻, and the main creative type is Image.

In conclusion: The above is a free 全民养恐龙’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 全民养恐龙, you can click the app name below to view related reports.