ZITY Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the ZITY's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ZITY.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of ZITY

App Name : ZITY



OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : Car Sharing Mobility Services S.L.

Publisher : Instagram,Facebook,GulogGratis,Montage Video Musique,BeautyPlus - Best Selfie Cam & Easy Photo Editor,ActionDirector Video Editor - Edit Videos Fast

Total creative ads during the time period : 299

Duration : 1,169

Popularity : 35,393

Check ASO Keywords of ZITY

2. ZITY’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ZITY in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of ZITY in the recent period. As of 2021-03-16, among the ZITY‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, ZITY's the proportion of networks impressions are placed like this:

Instagram's proportion is 52.14%,

Facebook's proportion is 15.95%,

Audience Network's proportion is 15.95%,

Messenger's proportion is 15.95%,

's proportion is .

In the date of 2021-03-16, ZITY‘s network with the most ads is Instagram and its proportion is 47.06%.

3. Top 3 Ad Creative Analysis of ZITY

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ZITY. We can see some advertising trends.

Top 1 Ad Creative of ZITY

Ad Details :

Headline :

Text :🚙🌞Quand le soleil cogne, ZITY combat les pics de pollution! 🌿 La voiture 100% électrique qui fait rouler Paris en mode green!
#ZITYParis #CestParisMonZITY #Paris #ParisianStyle #ParisVibes #ParisStyle #ParisLife #CarSharing #Autopartage #FreeFloating #ElectricCar #eCar #Community #SharingisCaring

Top 2 Ad Creative of ZITY

Ad Details :

Headline :Téléchargez l'appli ZITY

Text :ZITY, l'autopartage 100% électrique qui s'adapte à vos besoins : inscrivez-vous et recevez 5€ de crédit !

Top 3 Ad Creative of ZITY

Ad Details :

Headline :Téléchargez l'appli ZITY

Text :ZITY, l'autopartage 100% électrique qui s'adapte à vos besoins : inscrivez-vous et recevez 5€ de crédit !

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 79 42 42
Popularity 613 222 221
Dimensions 400 x 400 600 x 600 600 x 600
Creative Type Video Image Image
Network Facebook Facebook Audience Network
Related Ads 1 1 1
Countries France France France
Language French French French

Through the above analysis, we can see that the most effective channel for ZITY in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free ZITY's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to ZITY, you can click the app name below to view related reports, or you can find more info in ASOTools.