ZITY Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the ZITY’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ZITY.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of ZITY

App Name : ZITY

Logo

ZITY-SocialPeta

OS : Android

Network : Facebook,Twitter,Audience Network

Developer : Car Sharing Mobility Services SL

Publisher : GulogGratis: Køb & sælg,BeautyPlus - Easy Photo Editor Selfie Camera,30 Day Fitness Challenge - Workout at Home

Total creative ads during the time period : 42

Duration : 982

Popularity : 2,727

2. ZITY’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser ZITY in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of ZITY in the recent period. As of 2020-09-05, among the ZITY‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, ZITY’s the proportion of networks impressions are placed like this:

Twitter’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, ZITY‘s network with the most ads is Twitter and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of ZITY

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ZITY. We can see some advertising trends.

Top 1 Ad Creative of ZITY

Ad Details :

Headline :Sillitas infantiles en ZITY

Text :¡Bienvenidos a bordo, MiniZITYcens! Desde hoy, incorporamos sillas infantiles a nuestra flota 👶🏽🚘 para haceros más fácil la #VueltaAlCole. Toda la info, aquí 👉🏽

Top 2 Ad Creative of ZITY

Ad Details :

Headline :Miles de premios en nuestros maleteros

Text :Desde el 3 de diciembre hasta el 7 de enero, nuestros maleteros esconderán 3.600 lotes de productos con más de 15.000 premios. Súbete a #XmasInTheZITY 🎄 Toda la info, aquí 👇

Top 3 Ad Creative of ZITY

Ad Details :

Headline :

Text :Si #WTF es lo primero que te viene a la cabeza al ver la palanca de cambios de un ZITY, aquí te dejamos una chuletilla 👇🏽 https://t.co/bMGGw5MOoI

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 29 25 17
Popularity 128 113 88
Dimensions 800 x 418 800 x 419 1024 x 512
Creative Type Image Image Video
Network Twitter Twitter Twitter
Related Ads 1 1 1
Countries Colombia,Venezuela,Spain,Cuba,Chile,Peru,Argentina,Paraguay,Mexico,Panama Peru,Spain,Chile,Argentina,Cuba,Paraguay,Panama,Mexico,Colombia,Venezuela Venezuela,Argentina,Panama,Colombia,Mexico,Paraguay,Peru,Chile,Spain,Cuba
Language Spanish Spanish Spanish

Through the above analysis, we can see that the most effective channel for ZITY in recent advertising is Twitter, and the main creative type is Image.

In conclusion: The above is a free ZITY’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to ZITY, you can click the app name below to view related reports.